In response to competitors growing chicken burger ranges, this week KFC (via Ogilvy Sydney) launched its re-vamped burger range with the introduction of two new burgers – The Zinger Stacker and The Kentucky.
Set to the beats of an iconic 80’s track the TVC campaign showcases these two burgers in all their delicious glory, and reminds Australians that there is only one place to get the best chicken burger around – KFC.
The 30” and 15” ads are running on FTA, PayTV, and online (pre-rolls). The campaign is also supported by outdoor, digital and social media.
https://www.youtube.com/watch?v=KbrxK_jP0b4&list=UU9SPx_i5nlwkHbImkdSP1EA&index=5
Creative credits:
Clients – Valerie Kubizniak, Annabel Fribence, Adam Draper
National Head of Strategy – Mark Sareff
Creative Director – Shaun Branagan
Copywriter – Blake Arthur
Art Director – Matt Ennis
Group Account Director – Sarah Faraday
Senior Account Manager – Corina Roat
Production: One20
Director – Kenn MacRae
DOP – Matt Stewart
Producer – Josh Jenkins
Agency Producer – Gabe Hammond
Post Production – Method Studios
Editor – Mark Bennet
Media – Mediacom
