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Reading: Gary Power Joins Dentsu Mitchell In Newly-Created Role
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B&T > Advertising > Gary Power Joins Dentsu Mitchell In Newly-Created Role
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Gary Power Joins Dentsu Mitchell In Newly-Created Role

Stephanie Makin
Published on: 17th July 2017 at 12:32 PM
Stephanie Makin
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Dentsu Mitchell has announced the appointment of Gary Power (pictured above) as government head of non-campaign, a service specialising in recruitment, tender and functional government advertising.

Power brings considerable experience to Dentsu Mitchell’s government team, having worked in senior roles leading a broad range of clients across Ireland and Australia, including the Victorian government.

He has worked in communications, strategy and content in previous roles over his career, and has proven leadership competences running large and complex clients.

Adrian Roeling, national managing director at Dentsu Mitchell, said: “This newly-created role signifies a progression in our capabilities on non-campaign services, as we continue to strive for excellence in providing holistic communication solution for our government clients.”

Commenting on his new role, Power said: “It’s a great opportunity to move within the Dentsu Aegis Network, and I am looking forward to working with the existing government team to fortify Dentsu Mitchell’s non-campaign expertise.”

 

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By Stephanie Makin
I'm a communications professional with six years' experience within the mining, renewable energy, advertising and media. With experience covering everything from media and PR, internal communications, CSR campaigns, and social media and digital strategy, I never tire of an opportunity to think creatively and find new ways to connect and engage with audiences. I enjoy a challenge and with a keen eye for branding and design, I take great pleasure in developing integrated communications strategies for the digital age, utilising all available channels with content and rich media to make every message as engaging as possible. By building brand ambassadors within the company and nurturing thought leadership content, I maximise the opportunities offered by owned channels to build brand recognition and foster positive reputation. I have experience in complex and issues-rich industries such as mining and renewable energy, and have an in-depth understanding of issues and crisis management and the considerations and sensitivities these entail, and how to work with multiple stakeholders to mitigate risk and ensure business objectives are met.

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