Pizza chain Eagle Boys is doing its bit for the family budget by proving that size really does matter with its 15-inch pizzas being among the largest and best value for money in the Australian pizza industry.
While customers are criticising manufacturers for sneaking smaller-sized products onto the supermarket shelf, Eagle Boys pizzas has maintained its hefty size and represent a hearty meal for friends and family.
Eagle Boys general manager retail Nick Vincent said customers were accustomed to manufacturers cutting their costs by shaving the size of chocolate bars, packets of chips, their favourite breakfast cereals and even their soap, toilet rolls and tissues.
“Eagle Boys is constantly looking at how it can make its customers happy through its menu and special offers,” Vincent said.
“It’s a tough time for many households and if you are looking for a treat that is going to feed the whole family, an Eagle Boys feast demonstrably offers the best value for money.”
In a cheeky, 15 second TV campaign the Eagle Boys mascot shows off his 15 inch Mega Meatlovers pizza, which is unquestionably bigger than other large pizzas available in the market.
The advertising is intended to promote the Mega Meatlovers campaign, running through May to mid-July.
Coinciding with the 2015 footy season, Eagle Boys has introduced a range of four limited-time only family-sized 15 inch pizzas including; Tropical Mega Meatlovers, Ultimate Mega Meatlovers, Deluxe Mega Meatlovers and Hot Chick Mega Meatlovers.
“Sales of the special edition pizzas have exceeded expectations and proven to be a hit with Australia’s pizza lovers,” Vincent said.
Over the 11-week campaign, customers will be able to purchase from the new range of Mega Meatlovers pizzas for $9.95 each pick up.
Women in Print has re-launched itself this week to take on the year, and future ahead. A refreshed brand, website, calendar and team are leading the way with Women in Print also announcing a new partnership with The Real Media Collective. A new look, new management and new focus – Community, Knowledge, Network and Support […]
The global Out of Home (OOH) industry has today launched a campaign #OurSecondChance. The campaign asks simple questions about how we can make the most of the positive opportunities that have arisen out of the pandemic. Broadcast on OOH signs around the globe #OurSecondChance is collaboration between World Out of Home Organisation (WOO) and the […]
With the COVID-19 crisis affecting all crowd-based activities, youth mental-health charity batyr has devised the first-ever Run for the Herd Virtual Festival partnering with media business UM to bring the virtual event to life. With the City2Surf event in Sydney, normally a big fund-raising opportunity for batyr, postponed this year, batyr has created a virtual event and with the support of UM are encouraging […]
Following QMS’ acquisition of TLA Worldwide (Aust) last year, QMS Sport has today announced it will transition to the TLA brand and formally become a business unit of TLA. ‘Media Tech’ is officially the new name for what was formally known as QMS Sport, and will operate alongside TLA’s existing business units that span the […]