Designworks Wellington Welcomes Back Shayne Priddle As Client Services Director

Designworks Wellington Welcomes Back Shayne Priddle As Client Services Director

Designworks Wellington has appointed Shayne Priddle as Client Services Director Wellington, responsible for the leadership of the client services team and developing client relationship strategy as a core discipline.

Priddle will join the senior leadership team and work with managing director Vic Smith to continue the growth and evolution of the business. He starts on 19 December.

He held the same role at Designworks for five years before departing to Ocean Design in 2013, where he was strategy director and most recently practice lead.

Smith said, “We are super excited to welcome Shayne back to the Designworks family. He is a brilliant operator, fantastic with clients, a team player and highly respected in the industry.

“His ability to understand the often complicated world of clients and bring answers to the table, whilst balancing pragmatism and ambition is rare.”

Priddle added, “I loved my time at Designworks and am really looking forward to coming home. Their relentless pursuit of designing the most loved and successful brands across Australasia is truly brilliant.

“They never sit still, continuing to evolve the offering in line with the needs of consumers, the market and clients, which is really enviable. While everybody might be talking about integrated brand experience, Designworks is actually doing it.

“I’m really looking forward to working closely with Vic, Helen Milner (creative director) and Chris McDermott (head of innovation) and the whole team to bring the power of design to our clients and brands. For me success hinges on building a mutual understanding of what needs to be achieved and going after that purposely and respectfully.

“I look to deliver results that create value. I want to see change that works. And I can’t wait to get stuck in.”

With more than 25 years’ experience Priddle has extensive experience in the design industry holding various strategy, client service and management roles. His category experience is diverse and includes primary sector and agritech, financial services and banking, education, professional services and government, amongst others. He has a particular passion for aligning organisational cultures with purpose, tapping into the real potential of our clients brands.




Please login with linkedin to comment

designworks wellington Finnair shayne priddle

Latest News

Liz Wigmore & Foundation Team Migrate Into Omnicom’s Hearts & Science
  • Advertising

Liz Wigmore & Foundation Team Migrate Into Omnicom’s Hearts & Science

Omnicom’s bespoke media agency Foundation Australia will soon retire its brand and operate under the Hearts & Science banner. Hearts & Science has grown its agency proposition in this market by appointing Liz Wigmore as managing director. Omnicom Media Group is folding the whole Foundation Australia team – which numbers in the dozens – and […]

Mark Tompkins Adds Creative Power To Enthral
  • Advertising

Mark Tompkins Adds Creative Power To Enthral

Storytelling agency Enthral has bolstered its creative offering with the addition of Creative Director Mark Tompkins. Tompkins joins the agency with more than 20 years of experience and a who’s who of agencies in Australia and London on his CV, including TBWA, DDB, Clemenger and Ogilvy. Until now, all of Enthral’s creative work has relied […]