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B&T > Media > Deepend Boosts Client Roster With Five New Wins
Media

Deepend Boosts Client Roster With Five New Wins

Aigline Elle Olivier
Published on: 12th May 2015 at 10:51 AM
Aigline Elle Olivier
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Independent agency Deepend has won a raft of new business clients, including the South Australian Tourism Commission, the Financial Management Association of Australia, and three individual e-businesses (CarAdvice.com.au, connectnow and Switchwise).

To deliver long-lasting technology solutions to these projects, Deepend will employ various adaptive methods to generate innovative digital assets for each client.  The projects include:

  • Develop an innovative new digital publishing platform for The South Australian Tourism Commission (SATC)
  • Revitalising the digital channel strategy for the Financial Management Association of Australia (FMAA), whilst developing the FMAA online application across a responsive, multi-device platform.

The scope of works required for the three e-businesses cover broad-based digital strategy, customer experience mapping, user experience design and application development. Across all of these projects, Deepend’s direction will focus on design strategies and connected experiences, spanning multiple technologies, platforms and media.

Deepend managing director Kath Blackham said: “We’re delighted to be working with such exciting brands; providing them with new, innovative digital assets to better connect them to the wider public they serve. These new client wins are a testament to Deepend’s approach of working as a broader innovation consultancy with a strategy first approach.”

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By Aigline Elle Olivier
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As a Marketing & HR coordinator with close to 3 years of experience working within one of Sydney’s leading creative digital agencies, I have acquired an array of HR expertise while taking on a critical role in implementing a number of highly successful marketing strategies that have bolstered my company’s brand. Combining a constant passion for human resource theory and practicality, I have consulted and developed policies, procedures, systems and strategies through which employers and employees have been able to maximise their efficiencies. I hold a BB in HR and will be completing an MBA in Human Resources in 2014 from University of Technology, Sydney.

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