Sydney based aerial marketing company, Branding by Air, has taken home an ‘X Factor’ trophy at this year’s Cool Company Awards.

Hosted by business publication, Anthill Magazine, the Cool Company Awards recognise Australian organisations that set trends in attitude and action. The hotly contested awards are awarded by an independent judging panel from the worlds of business development, venture capital, intellectual property and industrial design.

The ‘X Factor’ award is given to a company that demonstrates extraordinary levels of innovation as well as entrepreneurial and creative flair.

Attending last night’s gala presentation in Melbourne, Branding by Air’s general manager for APAC and The Middle East Simon Powell said it was a fantastic honour to be recognised in such a prestigious manner.

“2014 has been a great year for Branding by Air, and this just tops things off,” he said.

“The last twelve months have seen us develop world-first technology to project moving images onto helicopter banners at night, and set up our first office in New York.

“We are thrilled to be in the company of other innovating and cutting edge businesses demonstrating the high level of innovation coming out of Australia and making waves across the globe,” he added.

Founded in Australia in 2004, Branding by Air has grown to become a global aerial adverting organisation, opening its US office in New York earlier this year.