Two Gs Spices Up Roster With Mad Mex Win
Independent creative agency Two Gs, started by creative directors Matt Geersen and John Gault, has been appointed by food chain Mad Mex.
“Mad Mex’s burritos have been our go-to concepting superfood for years, so to be partnering with them is a mouth-watering proposition,” said Gault and Geersen.
“Clovis has built a brilliant Aussie business from scratch and his drive and passion is infectious. He’s surrounded himself with a smart and dedicated team in Therese, Nick and Lo, and others, that share our vision of a streamlined client/agency partnership.”
Nick Cook, GM of Marketing for Mad Mex said, “Two Gs are nimble, agile, and can execute seamlessly in every channel. They will be integral to our business to bring our Fresh Fuel for Life platform to life.”
Their first campaign to market is to launch Mad Mex’s new hot sauce range.
“These aren’t your standard hot sauces, they’ve been in development for years to get the flavour just right. And when we tried them we were immediately hooked. They’ll definitely go missing in restaurants because they’re criminally good,” says Gault and Geersen.
The campaign will appear across social, YouTube and OOH.
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