ALDI Brings Back The Laughs In Riotous New Spots From BMF
Budget grocer ALDI is back playing for laughs judging by two witty spots unveiled today.
The work of its creative agency BMF, its the last hurrah for departing ECD, Cam Blackley, before he heads to M&C Saatchi and the debut for Blackley’s replacement, Alex Derwin.
Continuing with its “Epic Reminders” theme, the campaign is designed to jog the memory of shoppers looking for high quality products at great prices available in ALDI Special Buys. Check out the fun spots below:
Credit list:
Executive Creative Director: Cam Blackley and Alex Derwin
Creative Directors: David Fraser and Dantie Van der Merwe
Designer: Matthew Hughes
Head of Planning: Hugh Munro
Planning Executive: Kellie Box
Managing Director: Steve McArdle
Group Account Director: Toby Hussey
Account Director: Sid De
Account Manager: James Arnold
Account Executive: Rebecca O’Hanlon, Sammy Hall
Agency Producers: Jenny Lee-Archer
Director: James Dive
Production Company: Scoundrel
Executive Producer: Kate Gooden
Executive Producer: Adrian Shapiro
DoP: Germain McMicking
Post Production: Blackbird
Editor: Dan Lee @ The Butchery
Sound: Rumble Studios
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