Paris Unveils Campaign Slogan & Film For 2024 Olympics Bid

Paris Unveils Campaign Slogan & Film For 2024 Olympics Bid

It was the deadset cert to win the 2012 Games (that eventually went to London), however, that’s not stopped Paris from having another crack at securing the event for 2024.

With Tokyo having already snared the 2020 Games, the bidding for 2024 is set to get underway with Paris, Los Angeles and Budapest the only cities to throw their hats into the ring.

Today, Paris unveiled its campaign slogan and film with the slogan “Made for sharing”.

Check the campaign out below:

The campaign was created by France’s biggest agency, BETC Paris, and features a music track by French artist Woodkid called I Love You.

The host of the Summer Olympic Games is scheduled to be announced at the 130th International Olympic Committee Session in Lima, Peru, on 13 September 2017.




Please login with linkedin to comment

olympic games

Latest News

Nielsen Data Reveals Brands Spending Big To Attract Aussie Tourists
  • Advertising

Nielsen Data Reveals Brands Spending Big To Attract Aussie Tourists

Nielsen Ad Intel data has revealed that the travel and tourism industry spent more than $153 million on advertising in Australia in Q1, 2024 – an increase of 8 per cent from the previous quarter, with TripADeal the biggest spender, followed by Virgin Australia, then the Flight Centre-owned Ignite Travel. As many Australians return from […]

Cosmo Returns To Australia!
  • Media

Cosmo Returns To Australia!

Ever get the feeling we've weirdly warped back to 1988 at the moment? Confirm it with the relaunch of Cosmo in print.