Society For Experiential Graphic Design Launches Sydney Chapter

Society For Experiential Graphic Design Launches Sydney Chapter
SHARE
THIS



The Society for Experiential Graphic Design (SEGD) has opened its first Sydney chapter, which will be led by Nick Bannikoff, Design Manager at BrandCulture, and Carlo Giannasca, Head of Environments at Urbanite (Frost*Collective).

SEGD exists to educate, connect and inspire professionals who design experiences that connect people to places and brands. It has over 1,800 members in 35 countries, and the Sydney chapter will be its 28th local chapter globally.

“We’re really pleased Nick and Carlo have agreed to jointly chair our Sydney chapter. SEGD is innovating heavily as an organisation, and Australia is home to our largest international membership. We’re extending our support of experiential graphic design to Sydney’s creative industries,” says Clive Roux, CEO of SEGD.

Bannikoff and Giannasca are two of Australia’s most experienced wayfinding & environmental designers.

Nick Bannikoff BrandCulture

Carlo Giannasca Urbanite

With over 15 years’ experience, Bannikoff has designed award-winning experiences and spaces for Australia’s biggest brands including Telstra, Westfield and Atlassian. As one of the region’s top strategic wayfinding designers, his designs have shaped cities and spaces around Australia for clients including AMP, Lachlan Health Services, TfNSW, UTS and Macquarie University. Internationally, Bannikoff has created environments for clients including SOCOG and State of Qatar.

Giannasca is an award-winning graphic and three-dimensional environmental designer with 30 years’ experience creating major environmental graphics and wayfinding schemes for Qantas, Sydney’s Queen Victoria Building, Circular Quay transport interchange, Sydney Exhibition and Convention Centre, Darling Harbour, ResMed and Lendlease. He joins the 2017 SEGD Global Design Awards Jury in Washington DC in March.

John Lutz, SEGD President, says: “Our vision is to promote and develop a local SEGD community where members can share ideas, support each other in developing the experience design industry in Sydney, and interact with other creatives.”

As Co-Chairs of the SEGD Sydney chapter, Bannikoff and Giannasca will also work closely with Stephen Minning, Founder and Managing Director of BrandCulture, who joined SEGD’s global board in 2013.

SEGD officially announces the launch of its Sydney chapter tonight at Frost*collective’s deFrost talk, ‘Connecting People to Places’, which is part of the SEGD Off Grid 17 conference.

Latest News

MCN Announces Key Exec Appointments & Unveils New Brand
  • Marketing
  • Media

MCN Announces Key Exec Appointments & Unveils New Brand

Multi Channel Network (MCN) has announced four key executive appointments to lead its new, transformed organisational structure. Nick Young, MCN’s national sales director, has been promoted to chief sales officer, responsible for sales and revenue growth for all MCN divisions (TV, digital, mobile, sport and digital out of home). MCN’s chief commercial and corporate development officer, […]

Luminoso Launches Revolutionary Business Model
  • Media

Luminoso Launches Revolutionary Business Model

Marketing, technology and creative recruitment firm Luminoso is disrupting the recruitment industry with the launch of a new business model that puts its customers’ interests above short-term revenue. Under the new business model, Luminoso will no longer bill its clients on the first day a successful candidate starts work. Instead, it will share the risk […]