Bridging together their collective talent and industry expertise to deliver a broader creative offering Aussie production companies Electric Art and Cream Studios have merged to become Cream Electric Art.
Delivering across an expanding number of different media, Cream Electric Art is built on the foundation that innovative production service requires collaboration between trusted creative partnerships.
The new team is now made up of 20 specialists with extensive experience in CGI and creative retouching, across stills, motion, interactive, VR and AR.
Cream Electric Art founders Bruce Bigelow (ex-Electric Art, pictured above on the right) and Steve York (ex-Cream Studios, pictured above on the left) believe the future of quality creative production rests on the studio’s ability to create striking, beautifully-crafted assets that span across a range of media.
“As our world of print moves into motion, we knew we needed a bigger team with the same skill and vision as us,” York said.
“EA has always been our biggest rival, so we would not have chosen anyone else. We are super excited to be working on this venture together and to be the absolute best.”
Bigelow added: “Electric Art has always been about creative and technical innovation with a strong emphasis on highly-crafted images and animation. Merging with Cream is about creating even better ones.
“Steve and I have always had a mutual respect, so when he floated the idea of merging to me, we agreed it was a no-brainer.”
The merger sees Cream Electric Art working out of the Buckingham Street studio in Surry Hills. The company’s new-look website is currently in development.