Bauer Xcel Media Appoints Media Tonic To Represent WA And SA Digital Products

Bauer Xcel Media Appoints Media Tonic To Represent WA And SA Digital Products
SHARE
THIS



Bauer Xcel Media has announced Perth-based media representation agency Media Tonic will represent Bauer Xcel Media’s digital products in WA and SA.

The appointment will see Media Tonic work alongside Bauer Media’s existing in-house team in Perth and Adelaide, to deliver best in market advertising solutions for WA and SA based clients.

On the appointment Bauer Xcel Media managing director Carl Hammerschmidt said, “The addition of Media Tonic’s digital team, led by Trent McKeown, to our sales force will generate more visibility for our brands in the SA and WA market.

“They are a team of experienced digital executives who have a great reputation for delivering market-leading campaigns for clients. They will be a great addition to the Bauer Xcel Media team in the Perth and Adelaide markets working alongside the existing Bauer teams.”

Media Tonic will represent all of Bauer Xcel Media’s digital properties connected to the TO LOVE digital women’s network including The Australian Women’s Weekly, Woman’s Day, Cosmopolitan, CLEO, Shop til You Drop, Harper’s BAZAAR, ELLE, Gourmet Traveller, and the recently launched Food To Love and Homes To Love.

Trent McKeown, digital media manager at Media Tonic said, “This is a great fit for Media Tonic and we’re delighted to be working with the Bauer team across the TO LOVE digital women’s network in WA and SA. This is a truly great network to engage women, with a mobile led strategy and dynamic content across multiple touch-points.”

Media Tonic’s appointment is effective immediately.

 

 

 

 

 

Latest News

MCN Announces Key Exec Appointments & Unveils New Brand
  • Marketing
  • Media

MCN Announces Key Exec Appointments & Unveils New Brand

Multi Channel Network (MCN) has announced four key executive appointments to lead its new, transformed organisational structure. Nick Young, MCN’s national sales director, has been promoted to chief sales officer, responsible for sales and revenue growth for all MCN divisions (TV, digital, mobile, sport and digital out of home). MCN’s chief commercial and corporate development officer, […]

Luminoso Launches Revolutionary Business Model
  • Media

Luminoso Launches Revolutionary Business Model

Marketing, technology and creative recruitment firm Luminoso is disrupting the recruitment industry with the launch of a new business model that puts its customers’ interests above short-term revenue. Under the new business model, Luminoso will no longer bill its clients on the first day a successful candidate starts work. Instead, it will share the risk […]