Kevin Bacon And Brother Sing About Eggs In Highly Amusing Ad

Kevin Bacon And  Brother Sing About Eggs In Highly Amusing Ad
SHARE
THIS



Kevin Bacon and his brother Michael Bacon have joined forces In this spot for the American Egg Board, during the ad the “Bacon Brother” break into people’s homes to sing them with songs about eggs.

Because “nobody knows eggs better than bacon”.

“Who better to continue waking people up to eggs than the duo who knows and likes eggs best?” Kevin Bacon told Adweek.“It’s an unexpected and clever way to promote the incredible, edible egg, and have a little fun with our name in the process.”

American Egg Board svp Kevin Burkum added: “The star power of Kevin and Michael Bacon helps bring the incredible egg back to our musical roots. This year marks the 40th anniversary of the American Egg Board, and with the long legacy and popularity of ‘The Incredible, Edible Egg’ jingle, we believe this new campaign featuring the Bacon Brothers will be a hit.”

CREDITS

Client: American Egg Board
Title: “Wake Up To Eggs with the Bacon Brothers”
Agency:  Grey New York
Chief Creative Officer: Andreas Dahlqvist
Creative Directors: Ari Halper (Executive Creative Director), Steve Krauss (Executive Creative Director), Brad Mancuso (Group Creative Director), Brian Platt (Group Creative Director), Samira Ansari (Group Creative Director), Susan LaScala Wood (Creative Director)
Art Director: Krish Karunanidhi
Copywriter: Gordon Grout
Project Manager: Jasmine Magana
Account: Xavi de Borja (SVP, Account Director), Casey Potash (VP, Account Director), Ally Morrow (Assistant Account Executive)
Activation & PR: Amy Tunick (President), Michelle Overall (SVP, Talent, Licensing & Casting)
Agency Producer: Donna Stokes
Production Company (location): Moxie Pictures (LA)
Director: Martin Granger
Director of Photography: Alar Kivilo
Editor (person & company): Alex Cohan / Vision Post
Sound Design (person & company): Dante Desole & Matt Baker / Vision Post
Agency Music Producer: Zach Pollakoff
Music Production Company: Butter (NYC)
Principal Talent: Kevin Bacon, Michael Bacon, Al Thompson, Sheria Irving, Michelle Merrick, Teo Rappolsson, Frank Deal, Alex Hernandez, Samuel Smith
Agency Art Buyer: Sarah Guidotti
Photographer: David Johnson

Please login with linkedin to comment

close

Latest News

US Cult Brand Yeti Enlists Alley To Drive Australian Expansion
  • Marketing

US Cult Brand Yeti Enlists Alley To Drive Australian Expansion

American cult brand Yeti has its international expansion sights on Australia and has enlisted digital marketing agency Alley to make its mark. The Texas-based company has reinvited the luxury cooler and outdoor accessories market, and Yeti’s partnership with Alley has already begun. Clayton Anderson, content and marketing manager at Yeti Australia, said: “We have big […]

The Five Annoying Habits You Need To Break
  • Opinion

The Five Annoying Habits You Need To Break

Scott Stein (pictured below) is a leadership and productivity specialist and author of Leadership Hacks: Clever shortcuts to boost your impact and results. In this guest post, Stein looks at the bad habits we all need to ditch to get our lives motoring once again… Do you ever feel like there are not enough hours in the […]

Motivation & Commitment: Why The Two Are Not The Same
  • Opinion

Motivation & Commitment: Why The Two Are Not The Same

Lisa Stephenson (pictured below) is a global speaker, leadership consultant success coach and author of life strategy book Read Me First. In this guest post for B&T, Stephenson says understanding how motivation and commitment differ could be a good way to achieving your goals… Working as a success coach has shown me that motivation happens on the inside and for […]

Opinion

by B&T Magazine

B&T Magazine
Thinkerbell Combine Cooking And Cabs In New Work For 13Cabs
  • Advertising

Thinkerbell Combine Cooking And Cabs In New Work For 13Cabs

A new TV series featuring celebrity cook, Anna Gare, and a team of real-life cabbies, hits the screens this week. The show, Anna Gare’s Cab Fare, follows the TV cook as she gathers stories and recipes from 13cabs’ diverse network of cab drivers – culminating in the creation of delicious dishes inspired by Australian drivers […]

Made In Katana Appoints Dylan Adams As Head Of Production
  • Advertising
  • Marketing
  • Media

Made In Katana Appoints Dylan Adams As Head Of Production

Australian-owned creative agency Made In Katana (MIK) has announced the appointment of Dylan Adams as head of production to support its growth in Asia. Adams is an ARIA award-nominated record producer, mix engineer, audio engineer and audio specialist. He joins MIK after a stint as head of music at post-production house Sound Reservoir. In his […]

Mamamia Media Group Appoints Howard Wilbury As Head Of Partnerships
  • Media

Mamamia Media Group Appoints Howard Wilbury As Head Of Partnerships

Mamamia has announced the appointment of Howard Wilbury to lead its premium partner division M+. Wilbury’s background spans both media owners and creative agencies, with stints at Channel [V], Westfield, DDB and M&C Saatchi. His most recent role was leading a full-service creative and production agency within the M&C Saatchi Group. Tony Prentice, chief revenue […]

Former Agency Boss Andrew Baxter Joins University Of Sydney’s Business School
  • Marketing

Former Agency Boss Andrew Baxter Joins University Of Sydney’s Business School

The University of Sydney Business School has announced the appointment of Andrew Baxter as an adjunct Professor of Marketing. Baxter is currently a senior adviser for KPMG’s entrepreneurial Customer, Brand and Marketing Advisory (CBMA), and previously headed agencies Ogilvy and Publicis here in Australia. In his new role, Baxter will work to establish a dialogue […]