Ali Shabaz Elevated To Chief Creative Officer Of Grey Group Southeast Asia

Ali Shabaz Elevated To Chief Creative Officer Of Grey Group Southeast Asia
SHARE
THIS



Ali Shabaz, chief creative officer of Grey Group Singapore, has been promoted to chief creative officer of Grey Group Southeast Asia, with immediate effect.

Shabaz will be overseeing offices in Indonesia, Malaysia, Philippines, Singapore, Thailand and Vietnam.

A multi-award winning creative, Shabaz has won at local and international award shows including Cannes Lions International Festival of Creativity (Cannes Lions), Effies, AMEs, Design and Art Direction (D&AD), The One Show, CLIO Awards, Spikes Asia and The Global Awards.

Recently, the prestigious Lions Innovation award and the highly-coveted Product Design award for the Life Saving Dot work won at the Cannes Lions – a first for an agency in Singapore. This recognition along with the seven Lions placed Grey Group Singapore as the best performing agency in Singapore at the 2015 Cannes Lions.

His strategic creative direction across digital and traditional platforms, saw Grey Group Singapore recognised as the best performing agency, two years in a row at Spikes Asia 2014 and 2015, with big pop-culture ideas such as ‘The Visual Dictionary’ for British Council and ‘Help Find Me’ for the Missing Persons Advocacy Network(MPAN).

The agency was also named Agency of the Year and Digital Agency of the Year at the Gong Show 2015.

In addition to his accolades, he was honoured “Advertising Professional of the Year” by the Institute of Advertising Singapore (IAS) and has been voted numerous times as one of the “Most Influential Creative Directors” in Singapore by the IAS.

A highly-recognised and respected creative, Shabaz has judged at Cannes Lions, AdFest, Spikes Asia, The Singapore Advertising Hall of Fame and the Kancil Awards. He has also been invited as a guest speaker for Spikes Asia, 4As and D&AD.

“Ali’s creativity, leadership and talent has played a major role in ensuring that 2015 was the best year yet for Grey Group Singapore. The advertising landscape is ever-evolving and he has not only adapted impressively but has taken the Singapore team to much greater heights. With Ali leading creativity in Southeast Asia, we are looking to further bolster our creative culture in the region,” Grey Group Asia Pacific chairman & CEO Nirvik Singh said.

“It is truly an honour to be leading the creatives across Southeast Asia. I am excited about the new role and challenges, and look forward to providing creative solutions for our clients across the region.”

Please login with linkedin to comment

Latest News

Australia’s OOH Industry Grows Revenue For Eighth Consecutive Year
  • Advertising
  • Media

Australia’s OOH Industry Grows Revenue For Eighth Consecutive Year

The local out-of-home (OOH) industry increased its net media revenue by 6.03 per cent in 2017 to $837.1 million, signifying its eighth consecutive year of growth. According to figures released by the Outdoor Media Association (OMA), net revenue for the OOH industry grew 4.5 per cent in the final quarter of 2017 to $252.7 million. Digital […]

SpotX Appoints Gavin Buxton As Asia MD
  • Advertising

SpotX Appoints Gavin Buxton As Asia MD

Video advertising platform SpotX has announced it has appointed Gavin Buxton as managing director of Asia to lead the company’s expansion in the region. Buxton has over 17 years’ global experience in the digital advertising space, having worked in leadership roles at tech and publishing companies, including Microsoft, Turner Broadcasting, and LinkedIn, with the last […]

Big Mobile Doubles Down On Ad Tech & Rebrands
  • Advertising
  • Technology

Big Mobile Doubles Down On Ad Tech & Rebrands

B&T Awards 2017 finalist Big Mobile has unveiled a fresh look to reflect its new ad tech credentials. The company successfully pivoted its business from ad network to mobile ad tech vendor when it announced a joint venture (JV) with Widespace in October last year. As a result of the business changes, Big Mobile wanted […]

March One Appoints New Senior Account Manager
  • Advertising

March One Appoints New Senior Account Manager

Independent ad agency March One has appointed a fresh face to the team, with Melanie Tozer to reinforce its mission to put humans first as a senior account manager. Tozer (pictured above), an up-and-coming talent from New Zealand, will align her extensive experience in FMCG marketing with March One, having worked on accounts for Bunnings […]

What To Expect From The App Economy In 2018
  • Opinion
  • Technology

What To Expect From The App Economy In 2018

Here's an insightful, authoritative synopsis of the app economy. So, you're right, it wasn't written by a B&T journo.

Opinion

by B&T Magazine

B&T Magazine