Lindene Cleary On The Marketing Academy’s Scholarship: It’s The People Who Have A Crack That Make A Difference
Tourism Tasmania CMO Lindene Cleary chats the Marketing Academy’s Scholarship program.
Stunning Scenery & Silence Star In Tourism Tassie’s Latest ‘Come Down For Air’ Iteration Via BMF
Tourism Tassie's vaunted Come Down For Air returns. Questions still unanswered on…
Tourism Tasmania Creative Account Open For Pitch
Agencies pitching for the Tourism Tasmania account are urged to avoid devils,…
Tourism Tasmania Taps Broadsheet For Latest “Off Season” Campaign Iteration
Do you like to drape yourself in sheepskin, flannelette & weird, wooly…
Tourism Tasmania Invites Aussies To Become Winter People In Latest Campaign
Want to really piss off your kids in the school holidays? Ditch…
Tourism Tasmania & Starcom Reveal ‘Tales From The Island’ Via Guardian Australia
Fans of left-wing politics and dramatic but cold landscapes are in for…
Tourism Tasmania & ARN Invite Aussies To “Come Down For Air” With New Podcast Partnership, Via Starcom
Tourism Tasmania continuing with its "Come Down For Air" campaign. Which is…
BMF, Tourism Tasmania & Noah Johnson Upcycle Discarded Summer Souvenirs To Create Winter Clothing Range
Look, we can debate B&T's fashion credentials to the cows come home,…
Tourism Tasmania Relaunches “Off-Season” Campaign With Sensory Media, Via Starcom
Tourism Tasmania relaunches its "Off-Season" campaign sadly sans the tagline "come freeze…
Red Havas Wins Tassie Tourism PR Work
Arguably if there was one state that doesn't have a PR problem…
One Green Bean Creates Tourism Campaign To Encourage Tassie Travel With Virgin
A partnership between Virgin Australia and Tourism Tasmania encouraging Aussies to embrace…
Tourism Tasmania’s New Campaign With Broadsheet Invites People To Visit The State When Things Get Wild, Weird And Wonderful
There's no better time to visit Tasmania than right now. Unless you…
Tourism Tasmania And Revolution360 Launch OOH Campaign Featuring Delightful Murals
Nothing says "please come to our state" quite like an entirely monochromatic…
Tourism Tasmania And BMF Team Up To Invite Aussies To Embrace The Off Season
Tourism Tasmania wants you to pop down and jump into the (freezing)…
Tourism Tasmania Offers Long Johns To Visiting Winter Travellers
Tourism Tasmania now offering long Johns to visitors, as Adelaide Tourism considers…
Tourism Tasmania Urges Australians To Embrace, Not Escape Winter Via BMF
BMF manages to turn "you'll freeze your arse off" into something more…
Starcom Wins Tourism Tasmania’s Media
Starcom wins Tourism Tasmania amid reports 'Boonie' is not being considered as…
And Cue The Inbreeding Jokes! Glorious Tasmanian Tourism Ad Misfires With “We Are All Family Here”
You have to look closely to get the innuendo here. That's why…
Tourism Tasmania Invites Aussies To ‘Come Down For Air’ In Campaign Via BMF
Air now added to Tasmania's list of attractions alongside apples, Ricky Ponting…
Tourism Tasmania Parodies South Australia’s Controversial “Old Mate” Campaign
B&T recently spent a wonderful five nights in Tasmania. It's just a…
BMF & Clemenger BBDO Win Tourism Tasmania
BMF and Clems forced to investigate where the office apples are sourced…
Tourism Tasmania Gears Up To Pitch Creative
Are you Tourism Tasmania's incumbent creative agency? Well, B&T suggests you need…
oOh!media: Integrated OOH Campaigns To Triple In Next 6 Months
Is it us or is the outdoor industry heating up quicker than…
Tourism Tasmania To Overhaul Marketing Program With New Project
A Tasmanian holiday is so on B&T's "to do" list. Canberra, on…
Goodoil Films, Heckler & Jim Jam Go Behind The Scenes For Tourism Tasmania
The Apple Isle's definitely on our list of travel 'must dos', and…
Campaign: Dick Smith’s Celebrates ‘Maker’ Culture
Dick Smith taps into its history in a new campaign by IdeaWorks.