One Love Australia has launched a new social change initiative that will see a raft of high profile individuals, including former Australian Prime Minister Malcolm Turnbull and Boost Juice’s founder, Janine Allis, take part in a video interview series set to turn racism on its head.
The initiative – titled #ShareThePlatform – will see these prominent Australian figures, and more, interviewing black, Indigenous and people of colour (BIPOC) business owners in Australia. #ShareThePlatform aims to encourage society to shift their perception of BIPOC-led businesses by inspiring and educating communities about the impact of racism and social exclusion on people’s lives.
An impressive line up of Australian and international talent will take part in the role reversal switch up including Canva’s Chief Evangelist Guy Kawasaki, Thankyou co-founder Daniel Flynn and marketing guru Seth Godin, who will join the likes of Malcolm Turnbull and Janine Allis, to conduct the interviews via Zoom.
In a targeted action, the role reversal will see these high-profile individuals shine the spotlight on how Australian society deals and engages with racism in the business world and look to start meaningful conversations about change. Stealing the interview limelight will be successful and proud BIPOC business owners, who have made a positive and lasting impact on the Australian community – focusing on life, business, and racism – specifically inspiration to start a business and challenges faced along the way as a BIPOC founder.
The interviewee line up features Koorie businesswoman, Jirra Lulla Harvey along with proud Kaytetye woman Rona Glynn-McDonald, who works with high impact organisations to propel social change. The interview roster will also include Dion Devouw, former Australian of the Year (ACT) and experienced information technology, and services industry business owner, human rights activist and entrepreneur Khadija Gbla as well as local start-up entrepreneur Sarah Agboola.
One Love Australia Founder Jamal Elsheikh said the #ShareThePlatform campaign was an important step for the organisation to share its social inclusion message across the country and propelled it forward in its mission to eliminate structural racism and empower younger generations to be the change they want to see in the world.
“Our aim here is to give our black, indigenous or people of colour founders an opportunity to share their stories, both in business and in life, by increasing awareness and business opportunities that will facilitate and foster harmonious communities.
“With the #ShareThePlatform interview series, we are hoping to educate society about racism and its impacts, helping others empathise and start discussing racism safely and proactively.
“It will be having these important conversations that we can understand how we can continue making meaningful change and inspiring the next generation of change-makers in Australia and the world,” said Jamal.
You can watch the series here.
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