Pepper Money Hands Creative Duties To The Royals As Brand Enters ‘Next Phase’
As Lorde once sang, "We’ll never be royals, royals, it don’t run…
‘I’m Excited To Be Returning’: OMD Brisbane hires Ex-Carat Leader Harry Jayaweera
The OMD office chairs must be that good!
Melbourne’s Skipping Girl Ditches Rope For Phone In Dairy Farmers’ Campaign To Get Kids Moving, Via The Royals
Even Dairy Famers' iconic skipping girl can't escape the doom scroll.
ACAM Warns Marketers Face ‘Invisible Brand’ Risk As AI Kills Traditional Search Traffic
Ranking #1 in Google? Cute.
‘You Know As Much As Anyone Else’: Jun Lee Sia’s Message To Young Women Entering Tech Industry
Your reminder to always back yourself. Jun Lee Sia will be watching!
‘We Continue To See Strong Momentum’: Meta Set To Overtake Google In Digital Ad Revenue Race
Vrooooomooom. The race is on, and it's going to be a tight…
Springboards Launches Divergence Model Flint Aimed At Breaking AI’s ‘Predictable’ & ‘Eerily Similar’ Ideas
They’re clearly not lacking in springs, as they’ve really bounced into this…
We Are Social Wins Airbnb’s Influencer & Social Media Program
It’s looking like Queen's 'We Are The Champions' is about to hit…
ATime&Place Launches DEEP To Create Playable Brand World Amid AI-Driven ‘Blandscape’
If you’re humming Dumb Ways to Die after reading this, you aren't…
Westpac & BMF Part Ways
B&T's thoughts and prayers are with all involved.
Howatson+Co Appoints Paul Meates As Executive Story Director In New AI-Focused Role
Finally, someone to keep an eye on all these creepy robots.
When AI Removes Friction, Marketing Becomes More Human
Nothing says “human connection” quite like a machine doing all the hard…
Activist Group Urges Advertisers To Cut Support For Kyle Sandilands, Calls On Seven To End Australian Idol Contract
More proof in the pudding that the real judge is the public’s…
One NZ’s ‘Finding Jade’ Campaign Returns Via McCann
Imagine being interrupted while on the loo at the very top of…
Bench Media Expands Bikes Online Remit Into US With Full-Funnel Approach
Hopefully this expansion comes with pedals, because that’s a long commute!
In A Sea Of Sponsorship Sameness, We Partnered With The BONDS Flying Roos
It’s all about "alignment and utility" in this op-ed from Perez-Israel.
WPP Taps Estée Lauder’s Anne-Isabelle Choueiri To Drive AI-Led Transformation
Her biggest transformation challenge at WPP might not be Elevate28, it’s figuring…
‘If You Don’t Love It, Try It Again’: Canva’s Sarah Federman On Determination After Women Leading Tech Award Win
“Try it again” fits nicely with B&T’s unofficial motto: sometimes wrong, but…
Audible Taps BookTok Star Luke Bateman To Engage Gen Z & Young Men
Audible has announced a new ambassador partnership with podcast host and author…
Your Programmatic Budget Is Feeding A Ghost Economy
Sadly, a ghost economy is not a ghoulish system of bartering. It's…
‘Wasting A Lot Of Budget’: Heatseeker’s New CTO On Why Guessing Without Testing Is Failing Marketers
Heatseeker's CTO kiboshes guesswork in marketing. Though we maintain our wet-finger-in-the-air method…
‘Now I Can Do The Same Thing’: Plus Also Studios’ Effie Athanassiou Credits Women Who ‘Opened The Door’ For Her After Martech Award Win
Athanassiou credits the women who opened the door for her. And fortunately,…
‘Social Isn’t One Behaviour Anymore’: Study Finds Aussie Social Use Confounds Expectations
Apparently, 62 per cent of Australians have never used TikTok. Which makes…
Media Hiring Slips As Companies Chase Senior Talent & Pull Back Mid-Level Roles
Hiring goes backwards again. Which means it's probably not a bad time…
High Court Rejects Lehrmann’s Final Appeal In Defamation Case Against Ten & Lisa Wilkinson
Is this the final act in the story that just refused to…
‘It’s Taken 15 Years’: Sorrel Kesby Opens Up About Tackling Gender Inequality After Founder Award Win
Sorrel Kesby tells all on EvenBetter.ai's rise. And not in a sordid,…
Kantar Launches AI Tools To Give Marketers Faster Insights & Innovation Opportunities
What do we want? Faster insights and innovation opportunities! When can we…
‘The Best Work Happens When Everything Is Connected’: Canva Acquires Simtheory & Ortto In Further End-To-End Push
Canva's acquisitiveness knows no bounds, it seems.
Palladium Insight Grows Team With Two ANZ Senior Hires
Palladium team grows by two. But you'll need to click the story…
‘Changing Of The Guard’: CMO & Two Execs Depart The Trade Desk Amid Leadership Shakeup
Three big names hand in their badges and guns at The Trade…
DoorDash Scoops Airbnb’s Nick Sinclair As New ANZ Marketing Chief
Sinclair joins DoorDash. Not least to cover up his unsettling frequent banh…
Don’t Tell Me You’re Funny, Make Me Laugh
Kate Smither wants brands to be more funnier. So do we, we'd…
Mad Reality Check: Walk The Walk
Madclarity's Mark Leone calls out the bullshit. We'd add this one to…
Superdry Taps AFL Star Charlie Curnow For ‘Game Changers’ Campaign
The Swans' Curnow stars in this campaign. Which naturally means there'll be…
‘Bloody Happy’: Gemma Browne Joins Little Village Creative As General Manager
Gemma Browne joins Little Village Creative, upsizing from Tiny Hamlet Media.
‘You Can’t Be What You Can’t See’: Amanda Hogan Highlights Why Representation In STEM Matters
Tech representation matters. Despite what some in the US seem to think.
Microsoft Moves Global Media Account From Dentsu To Publicis
Publicis teams around the world shed but a single tear as they…
Like Having A Digital Specialist Who Lives In A Mac Mini: Time Under Tension Partners With OpenAI To Boost AI Adoption
Our digital specialist sadly doesn't live in a Mac Mini. They're still…
GWM Urges Aussies To ‘Be More Tank’ In New Campaign Via Thinkerbell
GWM releases campaign that is just three keys to the right from…
AWARD, Leonardo.ai & OMA Collaborate To Launch ‘GenAI Sprint’ For Creative Campaigns
This sprint to shine a light on where AI can help you.…

