Seven House Lets You Experience Home And Away Via VR Technology
Seven House's Home And Away VR technology display is so realistic you can almost taste the Botox & teeth whitener.
NFL Crowd Stunned By Mixed Reality Panther
American live sport now dabbling in mixed reality, while here in Australia it's still $11 for a bag of chips at a game.
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Gucci Release $12 Virtual Reality Sneakers
If there are any lessons to be learned in VR sneakers it's never underestimate the value of the stupid & the gullible.
Asics Unveils Latest Shoe Using VR
Asics unveils latest shoes via VR that appear to be all orange. So may not colour coordinate for jaundice sufferers.
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How This Creative Tech Company Is Using VR To Work From Home
This tech company has figured out a way to socialise without having to put up with the problem of body odour.
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Branded Events To Dominate 2020 Marketing
A brand experience creative has tipped branded events to surge in 2020 on the back of technological innovation. The Comp...
Volkswagen Launches Icy VR Experience As Part Of New Brand Strategy
If you're like B&T and find VR can make you a bit chundery, we strongly suggest you read this before eating lunch.
Watch Basketball Like Never Before After NBA Agrees To VR/AR Broadcasting Deal
The National Basketball Association (NBA) and Unbnd, an Australian creative technology company, today announced a conten...
Paper Moose & Skillsroad Tackle Youth Unemployment
The NSW Business Chamber’s Skillsroad initiative has teamed up with independent makers agency Paper Moose to create an...
VR Replicates Life For A Child With Hearing Loss
Virtual reality's not all about feeling nauseous from wearing the goggles, it can also do good, like this.
CNET’s Brian Cooley On The Future Of Consumer Technology
Speaking at a Vivid Ideas breakfast event yesterday morning, Brian Cooley, US Editor at Large for CNET.com, made some pr...
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Protein One & Rotor Studios Launch Australia’s First Public Recycling VR Experience
Creative agency Protein One and Rotor Studios have developed a fully interactive virtual reality (VR) experience designe...
Isobar’s Cat VR Powers Game-Changing Content For Australian Zoos
Cats wearing glasses? What's next? Cats using toilets and eating at tables? Surely human intellect will never drop that ...
Isobar Launches VR Documentary ‘Carriberrie’
Want to amp-up your cool, arty stocks with colleagues? Playing this on high-rotation comes with immediate de-dagging.
Victorian Government Launches VR Bushfire Experience Via The Fuel Agency
As part of its summer fire campaign, the Victorian government has launched a virtual reality (VR) bushfire experience an...
Why Are We Only Just Starting To Use VR To Train Staff?
In this opinion piece, PHD’s news business and marketing manager, Chloe Hooper (pictured below), argues why all agenci...
Opinion
Facebook Updates Its VR Offering
Do you loathe Facebook for nicking all the ad cash? Well, why not scream "A pox upon you Zuckerberg" while reading this.
VR Turns Out For Rail Safety Week
At first we thought this was another tedious VR piece, when in fact it's B&T's favourite – a Rail Safety Week story.