Nexxen’s Exclusive Automatic Content Recognition Data Now Available On The Trade Desk
Nexxen announces strategic data partnership with The Trade Desk. Says it will…
AFFINITY Snares The Trade Desk’s Emma Shepherd As Communications Director
Affinity names former media journo as new comms director. Reveals her expertise…
Industry Reacts To Google’s Backflip: ‘Why Switch Off The Cash Cow’, ‘Cookies Are Doomed Either Way’ & ‘Multi-Touch Attribution Sucks’
B&T's probing adland's brightest on Google's cookies backflip. With more time we…
Do You Know Your Python From Your CSS? It’s The Best Of The Best Developers!
Think your firm's tech team only good for printer fixes & converting…
The Trade Desk Data: Olympics Offers Unrivalled ‘Feel Good’ Moment For Advertisers
Study has found 80% of Aussies said they'll watch the Paris Games.…
The Trade Desk: Two-Thirds Of Ad Budgets Wasted On Disengaged Internet Channels
Wondering why your ads weren't performing? Just blame the channels!
The Trade Desk Q3 2023 Revenues Up 25% Year-On-Year Despite Challenging Market
The Trade Desk Christmas party punch won't get spiked with any old…
Aussies To Spend More In Q4, But Spending Will Be Conscious
Despite the well-publicised economic headwinds, The Trade Desk has good news for…
From Growing Up Facing Systematic Discrimination To Winning At Women In Media: The Trade Desk’s Azadeh Khojandi
Look, B&T's proofreading is a little soft at the best of times,…
BVOD Is Moving TV “Further & Further Down The Funnel”: The Trade Desk’s Ashton De Santis
B&T's chatting to the Trade Desk's Ashton De Santis about ad trust,…
What The Women’s World Cup Taught Advertisers About BVOD
Did the success of the World Cup catch you with your pants…
The Trade Desk, Magnite & LiveRamp Deliver Growth, PubMatic Flat In Q2 Earnings
B&T's calling this your Q2 earnings wrap. We even considered wheeling out…
Inside The Trade Desk’s Google Attack Ad
Here, B&T probes The Trade Desk's new Google attack ad. We thought…
The Trade Desk Launches “Unbreak The Internet” Campaign Attacking Google
Trade Desk campaign seen to be openly attacking Google. So far no…
Why Australian Advertisers Should Follow The US Government Vs. Google Court Case
A bewildered James Bayes tells us that The Trade Desk isn't a…
The Networking Group Helping Women In Programmatic Flourish
Networking groups are often touted as an effective medium for women in…
The Trade Desk Picks Up Former Twitter Head Of ANZ Sales For Director Of Accounts Role
After the dumpster fire that was the Twitter takeover, we're pleased to…
The Trade Desk Announces Galileo Suite Of Privacy-Centric Identity Solutions
The Trade Desk has launched Galileo, a suite of privacy-centric identity solutions…
Why Programmatic DOOH Advertising Is The Immediate Weapon For Brands
This opinion piece works as a love letter to digital out of…
Meet This Year’s TikTok Young Lions Competition Winners!
Meet the young creatives who'll be representing us in Cannes! Alas, no…
The Trade Desk’s James Bayes Talks Attracting Talent In A Post-Pandemic Market
The Tradedesk is exploring attraction strategies, and appears to have overlooked Wednesday…
The Trade Desk Launches New Campaign To Find Australia’s Best Tech Experts
The Trade Desk is basically Morpheus, and they need a Neo. Fulfil…
B&T And Unruly On Effectively Utilising Creative & Data In CTV
Does your CTV's creative & data resemble the draw with the lidless…
Big Ads’ Rich Media Solution Now Integrated With The Trade Desk
Big Ads and The Trade Desk have joined forces to enable traders…
Cummins&Partners’ Paul Murphy Announced As Final Speaker For The Trade Desk’s Christmas Strategy Webinar
Mistakenly thinking it's June & you've still got six months to Xmas?…
Ding Dong! Unwrap Your Christmas Customer In The Trade Desk’s Essential Festive Webinar!
If there's one webinar B&T can heartily recommend, it's this. Maggie Beers'…
Life In Lockdown: How The Trade Desk’s Melbourne Office Has Become One Of The Most Successful In The Business
The Trade Desk joins the Demons and Shane Warne on the list…
The Trade Desk Study: 63% Of Aussies Plan On Doing Their Christmas Shopping Early
Some 63% of Aussies plan to do Chrissie shopping early. The nation's…
Ad Industry Responds To ACCC’s Ad Tech Report
The ACCC's latest report has everyone talking. That's not to say they…
“Tokyo 2020 Isn’t Just Seven’s Win… It’s A Giant Endorsement For BVOD”: The Trade Desk’s James Bayes
Already missing the equestrian dressage and canoe slalom? Don't worry, only 4,000…
TripleLift Expands Into APAC, Naming The Trade Desk’s Henry Shelley As Managing Director
TripleLift has today announced an expansion in their Asia Pacific (APAC) operations,…
The Trade Desk Unveils New Media Trading Platform
The Trade Desk has today announced the launch of its new trading…
Quantcast Snares The Trade Desk’s Min-Jae Lee As New Chief Privacy Officer
Quantcast, a global advertising technology company, today announced the addition of Min-Jae…
Flybuys & The Trade Desk Help Connect Online & Offline Sales With New Partnership
Connecting online and offline data can now be as easy as serving…
DoubleVerify’s Custom Contextual Targeting Launches On The Trade Desk
DoubleVerify has announced the expansion of a partnership with The Trade Desk…
InMobi And The Trade Desk Partner To Help Advertisers Measure Across Digital Advertising
InMobi has announced the availability of the services of its mobile-first consumer…
The Trade Desk Kicks Off Beta Testing Of Unified ID 2.0 In Australia
For those not in the know, beta testing is a technological term…
Study: 80% Of Aussies Don’t Feel In Control Of Their Data
80% of Aussies don't feel in control of their data. Fortuitously the…
Hurry: Entries Close This Friday For Snapchat Young Lions!
Entries close this Friday for Snapchat Young Lions! No warning bells, no…
The Trade Desk Opens Melbourne Office
The Trade Desk has opened a Melbourne office and, judging by the…
