Binge Partners With Brewery Hop Nation & Drops A Dog Friendly Beer

Binge Partners With Brewery Hop Nation & Drops A Dog Friendly Beer
B&T Magazine
Edited by B&T Magazine



Just in case you don’t have enough drunk relatives at the table this Christmas, BINGE has introduced its first-ever beer for dogs. The video streaming service has launched Colin’s, Pale Ale! To celebrate its new Aussie comedy, Colin From Accounts. 

The limited-edition brew, which is inspired by the four legged star of the show, Colin, and the brewery which was the setting for the new comedy series, means that now dog owners and their beloved furry friends can finally enjoy a cold one together while watching TV together.

To create the unique brew, BINGE has partnered with Hop Nation – a Melbourne-based independent brewery – to release Colin’s Pale Ale, a 100% bone broth drop made from the finest beef bones, specially made for your four legged friend. 

Alison Hurbert-Burns, BINGE Executive Director and self professed dog lover said: “We’ve been so thrilled to see the response to our newest Australian Original Series, Colin From Accounts, featuring the adorable Colin. And now dog owners around the country can enjoy the series with their four-legged friend, while having a beer together with the launch of Colin’s Pale Ale, a specially formulated brew just for dogs.”

Colin From Accounts centres on Ashley (Harriet Dyer) and Gordon (Patrick Brammall), two single(ish), complex humans who are brought together by a car accident and an injured dog, Colin. 

The series is about flawed, funny people choosing each other and being brave enough to show their true self, scars and all, as they navigate life together. Joining Brammall and Dyer are Helen Thomson, Emma Harvie, Genevieve Hegney, Michael Logo and Tai Hara.




Please login with linkedin to comment

Binge Hop Nation

Latest News

‘The Penny Has Dropped…So We’ve Supercharged How Brands Plan, Book And Measure In One Place’ – News Corp’s Lou Barrett On D_Coded
  • Media

‘The Penny Has Dropped…So We’ve Supercharged How Brands Plan, Book And Measure In One Place’ – News Corp’s Lou Barrett On D_Coded

As a cookie depreciation tsunami slowly approaches, News Corp is sharpening its audience intelligence platform, Intent Connect, with AI tech that enables advanced data collaboration capabilities through planning, booking and measurement. Managing director of client partnerships Lou Barrett tells B&T it’s about future-proofing clients’s digital marketing plans. At last year’s annual D_Coded event, News Corp […]