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How Sports And Sponsorship Can Rebound After Coronavirus
  • Opinion

How Sports And Sponsorship Can Rebound After Coronavirus

On the upside, with the NRL & AFL cancelled, think of all the snouts, testicles & hooves that didn't end up in the pies.

Posted 11 months Ago
Opinion

by B&T Magazine

B&T Magazine
“Family-Friendly” Restaurant Stands By Decision To Pull Bulldogs’ Sponsorship Following Sex Scandal
  • Media

“Family-Friendly” Restaurant Stands By Decision To Pull Bulldogs’ Sponsorship Following Sex Scandal

Sadly, "family-friendly" restaurant too often means "badly parented kids behaving like obnoxious shits" restaurant.

Posted 11 months Ago
Recommended

by B&T Magazine

B&T Magazine
NRL Team Blows $2M Sponsor Deal With Latest Sex Scandal
  • Media

NRL Team Blows $2M Sponsor Deal With Latest Sex Scandal

"Buzz" Rothfield once again forced down the Downing Street Courts to chase latest league news.

Posted 11 months Ago
Recommended

by B&T Magazine

B&T Magazine
Canterbury Bulldogs Lose Sponsor Over Mad Monday Antics, As Daily Tele’s Coverage Criticised
  • Marketing
  • Media

Canterbury Bulldogs Lose Sponsor Over Mad Monday Antics, As Daily Tele’s Coverage Criticised

If there are any lessons to be learned from Mad Monday, it's to celebrate in a venue with curtains & a lockable door.

Posted 2 years Ago
Recommended

by B&T Magazine

B&T Magazine
Adidas Continues Kanye Sponsorship Despite “Slavery Was A Choice” Comments
  • Advertising

Adidas Continues Kanye Sponsorship Despite “Slavery Was A Choice” Comments

Adidas has gone into complete damage control and NOT sacked Mr West for being a right dill.

Posted 2 years Ago
Qantas Reconsiders Wallabies Sponsorship After Player’s Homophobic Comments
  • Media

Qantas Reconsiders Wallabies Sponsorship After Player’s Homophobic Comments

The Wallabies could be facing a huge sponsorship loss following a star player's particularly offensive comments on gays.

Posted 2 years Ago
Recommended

by B&T Magazine

B&T Magazine
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Vodafone Floats In As Sydney Gay & Lesbian Mardi Gras Major Partner
  • Marketing

Vodafone Floats In As Sydney Gay & Lesbian Mardi Gras Major Partner

That sweltering heat can mean only one thing, people, Mardi Gras is just around the corner and B&T's float's not ready.

Posted 3 years Ago
Dan Johns Resigns As IPG’s Chief Operating Officer
  • Media

Dan Johns Resigns As IPG’s Chief Operating Officer

B&T's bringing you some BREAKING NEWS here. Smashing fluorescent tubes while reading it will add even greater effect.

Posted 3 years Ago
Recommended

by B&T Magazine

B&T Magazine
UM Boss Ross Raeburn Exits To Become Ansible’s New CEO
  • Advertising
  • Media

UM Boss Ross Raeburn Exits To Become Ansible’s New CEO

This was BREAKING NEWS on some other media websites yesterday, so B&T's calling it more SLIGHTLY CRACKED NEWS today.

Posted 3 years Ago
IPG Mediabrands & NITV Announce Aussie-First Partnership
  • Advertising
  • Media

IPG Mediabrands & NITV Announce Aussie-First Partnership

IPG and NITV unveil plans for a new partnership. And you can read the news behind the confusing acronyms within.

Posted 3 years Ago
Initiative Repositions Business (And Wins Pizza Hut’s Media Account)
  • Advertising
  • Media

Initiative Repositions Business (And Wins Pizza Hut’s Media Account)

Initiative set to install new office treadmill and Thighmaster machine after snaring the Pizza Hut business.

Posted 3 years Ago
Recommended

by B&T Magazine

B&T Magazine
IPG Mediabrands Releases Annual “Outlook” Report On Coming Trends, Tech & Consumer Shifts
  • Media

IPG Mediabrands Releases Annual “Outlook” Report On Coming Trends, Tech & Consumer Shifts

Fear you might get stuck with the boss at staff drinks this arvo? Got nothing smart to say? Your saviour lies within.

Posted 3 years Ago
Recommended

by B&T Magazine

B&T Magazine
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OMD’s Naomi Michael Joins IPG Mediabrands In Newly-Created Role
  • Media

OMD’s Naomi Michael Joins IPG Mediabrands In Newly-Created Role

Naomi Michael parachuted into new IPG comms role. Although that's not to suggest she got caught in overhead power lines.

Posted 3 years Ago
Is Coca-Cola About To Review Its Branding And Media Businesses?
  • Media

Is Coca-Cola About To Review Its Branding And Media Businesses?

The tribal drums are beating to the news Coke's set to review its media and branding. B&T recommends earplugs with this.

Posted 4 years Ago
Recommended

by B&T Magazine

B&T Magazine
We Won’t Collectively Punish Magazines: Danny Bass
  • Advertising
  • Media

We Won’t Collectively Punish Magazines: Danny Bass

IPG boss weighs into the great magazine debate & you should read this post-haste if you were oblivious to said debate.

Posted 4 years Ago
Recommended

by B&T Magazine

B&T Magazine
IPG CEO Danny Bass: Facebook Not Only To blame For TVs Woes, Outdoor Is
  • Advertising
  • Marketing

IPG CEO Danny Bass: Facebook Not Only To blame For TVs Woes, Outdoor Is

Danny Bass offers B&T a contrarian view to the evil of digital. The bigger question is why is he cuddling Sean Seamer?

Posted 4 years Ago
Recommended

by B&T Magazine

B&T Magazine
Australia’s Ad Market Will Reach Almost $16 Billion In 2017: Magna
  • Advertising

Australia’s Ad Market Will Reach Almost $16 Billion In 2017: Magna

Has your staff Christmas party been reduced to Cheezels & ALDI prosecco in reception? Show your stingy boss this then.

Posted 4 years Ago
Cadreon Hires Clement Tsang As Head Of Consulting
  • Marketing

Cadreon Hires Clement Tsang As Head Of Consulting

Clement Tsang appointed Cadreon's head of consulting with reports he'll go by the nickname "Tsang Man" or "Tsang-er".

Posted 4 years Ago
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