Michael Stanford Appointed MD Of Ensemble

Michael Stanford Appointed MD Of Ensemble
SHARE
THIS



Renowned creative and content creator, Michael Stanford, has been appointed managing director of Ensemble, IPG Mediabrands’ creative, content marketing and experiential business.

Announcing Stanford’s appointment, Ensemble’s newly arrived CEO Melissa Fein is beginning to reveal a specific business focus for Mediabrands’ Ensemble, with an emphasis on integrated solutions for clients that are underpinned by expertise across content, partnerships, and experiences.

Fein was appointed to lead Ensemble in February this year, having previously been a key leader in developing strategy and implementation of network brand solutions for clients across the entire MCN portfolio including Ten and Foxtel.

“For many clients there is a need for integrated brand communications that fits between the services available from creative and media agencies, even in their newly flexible structures these days,” said Fein.

“Michael is highly experienced and successful in cracking the connection code to consumers through creative and relevant content development, supported by digital and social integration. He will help lead Ensemble’s higher levels of skills in content marketing and integrated creative solutions.”  

In Stanford’s 25-year career in advertising and media he has been the executive creative director of some of Australia’s largest and most high profile creative agencies, including Publicis Mojo, George Patterson Y&R and McCann Erickson.

In 2011 he joined Network Ten to develop dedicated client solutions built on strategic and creative content creation, digital and social integration. Showcase work included Optus ‘Your Shark Tank’, Captain Risky in ‘I’m a celeb’ and he was co-writer on the breakthrough ‘Modern Family Toyota Kluger’ content series, which set the benchmark for integration in a US format.

Fein said that into the future Ensemble would deepen its collaboration with Mediabrands’ two main media agencies, UM and Initiative, but also specifically with mobile solutions agency Mnet, social media agency Society, search specialist business Reprise, as well as research data specialist business Anomaly.

Ensemble Australia has a staff of about 50 and offices in Sydney and Melbourne.

Please login with linkedin to comment

Documentary melissa fein michael stanford sponsorship

Latest News

Millennials Top Influencer Power List, With Cristiano Ronaldo Number One
  • Marketing
  • Media

Millennials Top Influencer Power List, With Cristiano Ronaldo Number One

Visual Capitalist‘s ‘Generational Power Index‘ for 2021 has found that millennials have the highest share of power in terms of digital platform and celebrity. Despite coming second last in terms of overall economic, political and cultural power (with Gen Zs at the bottom), Millennials hold significant power in terms of the digital world, particularly in the […]

by B&T Magazine

B&T Magazine
“We’re Here For The Long Term”: Amazon Prime Video Presents Showcases The Aussie Content Taking Over The World
  • Media

“We’re Here For The Long Term”: Amazon Prime Video Presents Showcases The Aussie Content Taking Over The World

Prime Video Presents Australia 2021, held at Crown Sydney on Tuesday afternoon, showcased an immense array of Australian content coming soon to the small screen. Presented by comedian Joel Creasey, attendees included a range of Australian talent in-person and onscreen including comedians and writers Kate McLennan and Kate McCartney, AFL Hall of Fame player Michael […]

by B&T Magazine

B&T Magazine
İstanbul, Turkey - February 10, 2019: Woman using smart phone on a couch. The smart phone is an iPhone 8 displaying Twitter application.  iPhone is a touchscreen smartphone developed by Apple Inc.
  • Media
  • Technology

Twitter Set To Launch $4/Month Subscription Service 

Social media platform Twitter may soon come with a monthly price tag, as rumours about ‘Twitter Blue’ continue to swirl. It has long been suggested that Twitter should take to a subscription model as a way to increase the overall monetisation of the userbase. According to analysts, Twitter’s average revenue per user (ARPU) is around […]

by B&T Magazine

B&T Magazine
Adelaide, Australia - September 20, 2013: Entering passcode on an iPhone 4 running iOS 7. iOS 7 is the foundation of iPhone, iPad, and iPod touch. It comes with a collection of apps and useful features. The iOS 7 update features a redesigned interface and hundreds of new features.
  • Technology

iOS 14.5: What It Means For Evolving Consumer Expectations Around Privacy

The early results for Apple’s new iOS 14.5 are in. In this piece, Kat Warboys, Marketing Director, APAC at HubSpot explains what the evolving consumer expectations around privacy mean for businesses. The world of security and data privacy is constantly evolving, and while many marketers are now used to this rollercoaster ride, this month’s iOS […]

Opinion

by B&T Magazine

B&T Magazine
Fiverr Creates Free Billboard Ads for Local Businesses In New Campaign Via By All Means
  • Marketing

Fiverr Creates Free Billboard Ads for Local Businesses In New Campaign Via By All Means

Fiverr, one of the world’s largest online marketplaces for digital services, has launched ‘Bill’s Billboards’, an initiative to help boost the local economy by creating free ads for local businesses and running them across $250,000 worth of billboard space. The ads in question were made by an award-winning Fiverr freelancer, who set himself up on […]

New Podcast The Wellness Rebellion Delivers Science Over Speculation
  • Media

New Podcast The Wellness Rebellion Delivers Science Over Speculation

The Wellness Rebellion with Maz Compton and Dr Sam Hay is a reset on everything we know about our health and wellness, uncovering the truth and debunking the trends with science-based wellness information to improve your everyday wellbeing. Each episode in the new weekly podcast series will see Compton and Dr Hay discuss a wellness […]