EXCLUSIVE: UM Poised To Retain $140M Federal Government Master Media Account
UM team set to retain the Fed Gov master media account. Which…
Federal Government Delays Master Media Review Decision
The federal government set to delay its media review. Yet, filling the…
Federal Government’s $150M Master Media Account Goes To Tender
Media shop staffers rejoice at thought of wading through Byzantine government procurement…
Revealed: Australia’s Top Ad Spenders For The First Half Of 2022
Feeling bad about your expensive coffee habit? This read should put your…
IMAA Welcomes Federal Government Doubling Of SME Target
The Independent Media Agencies of Australia (IMAA) has welcomed the Federal Government’s…
Michelle Rowland Installed As New Communications Minister
Michelle Rowland named Labor's new comms minister. Confirms her powers don't extend…
Google, Facebook And Other Tech Giants Force Government To Rethink Its New Policies
The tech giants are back squabbling with the government who, in turn,…
Twitter Tees Off With Veiled Criticism Of Australian Government Inquiry
The federal government continues to find few friends among the tech giants.…
“Arm Yourself! You’re F@cking Kidding Me, Right?” Government’s Latest $42 Million Vax Ads Cop A Needling
B&T would like to offer the tagline "don't be a prick, get…
Government Unveils Coronavirus Ads As Part Of $30 Public Awareness Campaign
Are you a serial public sneezer, cougher & farter? Well, new ads…
Agencies Scramble As Government Announces $30 Million Coronavirus Ad Blitz
Does your agency include an infectious diseases unit? Do staff wander about…
Government Review Finds ABC & SBS Are Competing Fairly With Commercial Rivals
Why risk a paper cut or possible boredom wading through the report…
Influencers Banned From Federal Government Campaigns
Influencer funding is no more. No word yet on whether Instagram will…
Federal Government Pauses Funding For Social Media Influencers After Daily Tele Exposé
If your dream was to become a social media influencer for the…
Federal Government Kicks Off Tender Process For $3 Million Creative Contract
Government kicks off creative pitch that may, unfortunately, require a visit to…
BMF Lands $1.9m Federal Government Advertising Contract
In arguably one of the tougher gigs to make interesting, BMF's snared…
“A Humbling Task”: UM Boss Opens Up On $150m Federal Govt Account Win
UM has wasted no time following its massive win announced yesterday. Having…
UM Snares Federal Government’s Master Media Contract From dentsu X
B&T would never condone drinking on a Monday (yes, that's not true),…
Federal Govt’s Department of Industry Picks Host/Havas To Work On Business.gov.au Platform
The federal government’s Department of Industry, Innovation & Science has selected Host/Havas…
Federal Government Gets Pitch Process Underway For Master Media Account
Preparing to slack-off into the Christmas break? Well, this mega media pitch…
Let The M&A Games Begin: Media Reforms Finally Pass The House Of Reps
The media reforms have passed & now B&T can get back to…
Government Returns Serve To ABC Boss Michelle Guthrie Over Media Reforms Criticism
A nasty tête-à-tête has erupted between the government & ABC. And B&T…
Federal Govt Kicks Off Tender Process For Its Master Media Agency Contract
Federal government kicks off its tender process. That's media pitches, apparently, and…
Media Reforms Set To Pass Senate After Govt Strikes Deal With Nick Xenophon
Media reforms set to fall over the line. Meaning B&T will no…
McCann Sydney & Mastercard Encourage Kiwis To ‘Tap’ To Take On Rugby Great Richie McCaw
Look, even we admit it's hard to be remotely interested in rugby…
Mastercard & Yahoo7 Team Up To Provide Advertising Insights
Mastercard and Yahoo7 announce the launch of a new tool. Although we're…
MasterCard Proves Advertising’s Basics Ain’t Changed (Only The Bullshit Level Has Increased)
Admittedly, this comes with some unsavouriness in the headline, but the actual…
Mastercard Chief: “Consumers Hate Your Ads And They Want Experiences!”
Is your agency called "The Incredibly Tedious Half-Arsed Ad Campaign Palace"? Well,…
McCann Creates Virtual Tennis Tournament For Mastercard’s Oz Open Sponsor Campaign
A VR tennis tournament's not only great fun, but ideal for swatting…
MasterCard CMO: “TV Is Still The Best Media To Reach The Biggest Audience”
Here, B&T probes the mind of the MasterCard CMO. Although she did…
Tennis Australia Announces Grand Slam Partnership With Mastercard
We love the tennis, although our interest has waned since the retirement…
Salmat CMO Sarah Pike Resurfaces At MasterCard
Salmat's Sarah Pike moves to MasterCard. B&T unaware of any drunken shenanigans…
MasterCard Launches Pepper The Robot, Pizza Hut’s Newest Employer
Personally, we despise all human interaction so are thrilled at the idea…
Over60 Launches In Australia With MasterCard Among First Brand Offering
Apart from putting their pensions into pokies & pining for 'the good…
The Rugby Superfan Is Back For MasterCard’s Latest Campaign
He’s worked his way into the hearts of New Zealanders and became…
Entertainment Marketing Agency FRUKT Launch in Australia
Entertainment marketing agency FRUKT has announced a new strategic partnership with Authentic…
Campaign: Richie McCaw’s Superfan Returns In Latest MasterCard Spot
McCann's third installment in MasterCard NZ's PayPass series has Richie McCaw whipped…
What is Australia’s Most Influential Brand?
The Ipsos 'Most Influential Brands' study included Aussie brands for the first…
