Andrea Sophocleous is a journalist by training who has turned her skills to brand storytelling. She has a passion for stories well told, across all platforms and at all times. A social creature by nature, she makes a natural PR practitioner – and has the contacts list to prove it. As a journalist, Andrea specialises in covering the media, marketing and advertising industries; business, finance and property; and has also written extensively on technology, health and lifestyle.At a glance:
• Sixteen years’ experience as a journalist, sub-editor, editor (print and online), PR consultant and communications specialist.
• Specialise in covering the media, marketing and advertising industries, creativity, business, finance, property and lifestyle.
• Experience in ghost writing opinion pieces and blogs.
• Commissioned by businesses to create content for marketing material, content marketing initiatives, websites, annual reports, awards submissions and case studies.
• Extensive experience in running an editorial team, staff management, budgeting, briefing journalists and photographers.
Deakin University has launched a brand campaign, created by The Royals, highlighting the University’s commitment to a ...
Signing in with LinkedIn
Please wait while we sign you in with LinkedIn.
This may take some time.
Please be patient and do not refresh the page.
(A new window from LinkedIn should open for you to authorize the B&T login. If you don't see this please check behind this window, and if it is still not there check your browser settings and turn off the pop-up blocker.)
SUBSCRIBE NOW FOR FREE
Never miss a story again. Sign up for B&T's daily newsletter now.