DoubleVerify & IAS launch Attention Measurement For Snapchat
B&T looks forward to a tool that shows which advertisers still use…
DoubleVerify Discovers Newest Fraudulent Bot & Identifies The Red Flags That Led To Its Discovery
We aren't just talking about a $15 schooner at the footy, rather…
Significant Blind Spots For Marketers: DoubleVerify Releases 2025 Global Insights Report On The State Of Streaming
Why did the programmatic buyer bring a raincoat? Because they were expecting…
DoubleVerify & IWF Partner To Strengthen Online Ad Safety & Combat Child Sexual Abuse Material
DoubleVerify partners with IWF for this important initiative.
DoubleVerify’s Imran Masood Jumps Ship To Astus
No-one is saying anything at DoubleVerify, but its lawn bowls team now…
Report Alleges Major Adtech Players Were Facilitating & Monitoring Ads On Child Sex Abuse Website
We'll warn you, this story contains quite upsetting stories.
IMAA Announces 45 Media Partners For 2025
IMAA swells the ranks as Barry O'Brien gets swiftly removed from email…
DoubleVerify Uncovers Over 200 “AI Slop” Sites Misleading Advertisers & Wasting Spend
Does the specifying of AI slop sites confirm the existence of human…
DoubleVerify Exposes 86% Increase In Invalid Traffic Driven By AI Crawlers & Scrapers
Impressions through the roof? AI crawlers and scrapers might be to blame…
DoubleVerify Launches GenAI Protection To Safeguard Brands From Low-Quality AI-Generated Content
DoubleVerify (DV), software platform for digital media measurement, data, and analytics, has…
DoubleVerify Strengthens Media Quality Authentication On Snap With Brand Safety & Suitability Measurement
Is Snap one of the tools in your marketing kit bag? Read…
DV Launches News Accelerator, Empowering Advertisers To Tap Into Engaged News Audiences
DV wants brands to better tap into engaged news audiences. And not…
DoubleVerify Rolls Out Inflammatory Politics & News Category On Meta
Given the current stoush, we're surprised there's any news on Meta at…
StackAdapt Partners With DoubleVerify For Enhanced Post-Impression Measurement Tracking
Feel your enhanced post-impression measurement tracking isn't where it could be? There's…
Taboola Enhances Partnership With DoubleVerify With Integration Of Authentic Marketplace Solution
Taboola has partnered with DoubleVerify & adopted its Authentic Marketplace. Read the…
DoubleVerify Research Reveals Link Between High-Quality Digital Ads & Lower Emissions
B&T gets stacks of studies, but this one purporting high-quality digital ads…
DoubleVerify Launches Transparency Centre to Fuel Industry Education and Foster Digital Trust
DoubleVerify announced the launch of the DV Transparency Centre, a new educational…
DoubleVerify Report Finds ANZ Ad Fraud Up By 14%
Latest study shows ad fraudsters are becoming more canny. Still wearing cheap…
DoubleVerify Unlocks Comprehensive Media Quality Authentication On Reddit
Reddit's one of those social networks that B&T rarely uses, despite nicking…
DoubleVerify Research Reveals Retail Media Is An Opportunity For Safe Engagement Despite Some Viewability Challenges
Retail media's so hot right now? See how it joins Japan holidays,…
DoubleVerify Achieves First-Of-Its-Kind Responsible AI Certification From TrustArc
DoubleVerify receives responsible AI certification. However, not its robotic vacuum that's been…
DoubleVerify Enhances Proprietary ‘Made for Advertising’ Measurement & Protection Solution
DoubleVerify has announced the launch of new tiered brand suitability categories to…
DoubleVerify Bolsters Media Authentication On Meta
DoubleVerify ups its Meta authentication game. Just needs to conquer embarrassing uncles…
DoubleVerify Report On Retail Media Networks Exposes Key Trends & Opportunities for Advertisers in 2024
DoubleVerify (DV) has released its state of retail media report, “The Rise…
DoubleVerify Is Raising The Bar In APAC
DoubleVerify is raising the bar in APAC and lowering the bar at…
“Money Talks”: Why DoubleVerify’s Imran Masood Thinks The ACCC Hasn’t Seen The Full Transparency Picture
Concerned about social media transparency? Watch your brow instantly unfurrow with this…
How Programmatic Advertising Funds An Increasingly Polarised World
The third & final instalment of B&T's programmatic series. Yes, we could've…
DoubleVerify Adds YouTube Shorts Media Quality Authentication
DoubleVerify has expanded its media quality verification to YouTube Shorts, Masthead and…
Will Tech Save Us? How Adland Created & Is Trying To Solve Ad-Funded Disinformation
It's the second in B&T's series into programmatic advertising. Fear not, we've…
DoubleVerify: Connected TV Bot Fraud Up 69%
Study finds connected TV bot fraud up 69%. Thankfully that's NOT the…
DoubleVerify Doubles Down On Corporate Social Responsibility With Inaugural Impact Report
DoubleVerify's impact report is here & already the cockies in the B&T…
“One Size Does Not Fit All” With Brand Safety & Suitability
Study finds "one size does not fit all" with brand safety &…
Ex-Facebook Exec Daniel Slotiner Joins DoubleVerify To Expand Attention Division
Daniel Slotiner copping far less harassment at dinner parties & the likes…
DoubleVerify Launches Google Campaign Manager 360 Automation Tool
Has a lack of a Google campaign manager automation tool left you…
Viewability A Challenge In Connected TV Environments
In this op-ed, Imran Masood (pictured), DoubleVerify's ANZ country manager explains that…
DoubleVerify Takes Down Large-Scale Audio Ad Impression Fraud Scheme
DoubleVerify has said that it had discovered and thwarted "BeatSting" the first…
Planning For 2023? Here’s What We Learned From DoubleVerify’s ANZ TrendSpotting Lunch
Did you miss DoubleVerify's ANZ TrendSpotting lunch on Tuesday? Here's all the…
DoubleVerify Expands Collaboration With LinkedIn To Reinforce Brand Safety Protections
It appears brand safety is back on the agenda. Thankfully, sans any…
Study: Attention Grabbing Ads Are Key To Performance
It's a must-read report for anyone in advertising. And let's be honest,…
More Than Half Of Aussies Stay In Watching Content Rather Than Going Out As Cost Of Living Concerns Bite
52 per cent of Australians have said that they spend more time…