DoubleVerify has appointed industry veteran Robert Millett as business director Melbourne, its first hire in the state of Victoria.
Millett will oversee existing client relationships while driving business growth in the market for DV. The company’s expansion in APAC is accelerating – it launched operations in Malaysia last year, and has increased its APAC employee numbers by 63 per cent in the past three years.
Millett was formerly head of digital at Starcom in Melbourne, where he worked for nearly a decade.
“I’m incredibly excited to be DV’s first hire in Victoria and to lead our expansion in this vibrant market. My focus will be on ensuring our local partners can leverage DV’s cutting-edge verification and performance solutions,” said Millett.
He added: “As the digital landscape across multiple platforms evolves rapidly, ensuring media transparency, quality and effectiveness is more critical than ever. I can’t wait to work with local partners and brands to leverage DV’s cutting-edge verification and performance solutions to drive superior results from their digital investments.”
Further reinforcing its growth in Australia, DV has expanded with four key appointments: Joseph Wilson and Josephine Driscoll as Integrated Solutions Directors, and Thanik Asawasirisilp and Vikrant Bhalerao as Senior Account Managers. Together, these hires deepen DV’s local expertise and capacity to deliver AI-powered optimisation, measurement and automation at scale – helping agencies and brands achieve greater transparency, efficiency and media effectiveness.
“As APAC’s digital ecosystem grows at an unprecedented pace, advertisers are looking for trusted partners who combine global technology leadership with local expertise,” said Mark Zagorski, CEO of DoubleVerify. “Our expansion across the region ensures brands have the technology, insights and support needed to drive clarity, confidence and stronger performance from their media investments.”
