The Wiggles Team Up With Tourism Australia To Show Aussies How To Travel “The Wiggly Way”
The Wiggles may be as irritating as f@ck to anyone over the age of four, yet it's no impediment to their marketability.
Tourism Australia’s Chris Hemsworth Goes Off The “Holiday Here” Script In New Work For Dubai Tourism
Who cares if Chris Hemsworth is now plugging holidays to Dubai! He can still put his shrimp on B&T's barbecue anytime.
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UM Retains Tourism Australia’s Global Media Account
UM retains Tourism Australia’s global media account for another five years. Confirms the pitch process was no holiday.
You Bloody Beauty! Australia Is The Most Popular Country On Instagram
The world votes Australia the most popular on Instagram thanks namely to Beethoven, schnitzels & the Vienna Boys Choir.
“It’s Our Best Shot For Travel”: Tourism Australia Launches Vaccination Campaign
Of all the things B&T misses from lockdown it's travel & visiting family. We're not even that fussed on the family bit.
Australian Geographic And Tourism Australia Partner For Special Edition, ‘Australia’s Quiet Places’
Australian Geographic unveils 'Quiet Places' edition, with shelving pingas up The Goldie failing to rate a mention.
How To Win A B&T Award With Tourism Australia’s General Manager Of Brand, Campaigns And Media, Sarah Gallon
Do you think the best way to win a B&T Award is to stalk and harass the judges? Rethink your 2021 strategy here.
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Tourism Australia Urges Aussies To Take An Epic Holiday In New $9m Campaign Via M&C Saatchi
Tourism Australia urges Aussies to take an epic holiday. So that apparently rules out Adelaide and Launceston.
Tourism Australia Launches First International Campaign In Over 12 months
Kiwis targeted in new Tourism Australia campaign. And mercifully no sign of the pavlova, Russell Crowe or Crowded House.
Hamish Blake & Zoe Foster-Blake Return For Tourism Australia’s Latest Marketing Push
Hamish Blake and Zoe Foster-Blake officially replace Celeste Barber for feeling like they're in every bloody ad on TV.
Australian Travel Industry Well Placed: Qantas CMO Jo Boundy
B&T's scribe had a tear of joy rolling down his cheek as he tucked into his first industry arancini ball in a year.
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Tourism Australia Kicks Off $5m Advertising Blitz
Tourism Australia unveils $5M ad blitz. And that's despite COVID handing it pretty much 100% of the market anyway.
Australia Turns Itself Into A Gift Shop As Part Of ‘Holiday Here This Year’ Campaign
If COVID's had a silver lining, it's proving a real moneymaker for anyone flogging a rundown, seaside dump on Airbnb.
Tourism Australia Puts Global Media Account Out To Tender
Run a media agency? Well, make sure the gas bottle's full and the shrimp's peeled and deveined on this news.
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M&C Saatchi Promotes ECD Duo To Creative Directors To Lead Tourism Australia Business
There's a lot more to an Aussie tourist ad than just Uluru, the Barrier Reef & the Opera House. Not much more, however.
Hamish & Zoe Blake Front Tourism Australia’s Revived ‘Holiday Here This Year’ Campaign Via M&C Saatchi
With Victoria off-limits & South Australia just tediously dull, this new Tourism Australia comes with real limitations.
Making The Most Of 2020: Why Brands Are Choosing To Be Daring With Their Creative
B&T's Adobe webinar has only just finished & already we've got the story live. So, expect plenty of top tips and typos!
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Tourism Australia Reminds International Travellers What’s Waiting For Them With Incredible ‘8D’ Videos
Once again the Giant Banana, the Big Lobster & Leyland Brothers World overlooked in latest Tourism Australia campaign.
