Australian Travel Industry Well Placed: Qantas CMO Jo Boundy
B&T's scribe had a tear of joy rolling down his cheek as he tucked into his first industry arancini ball in a year.
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Tourism Australia Kicks Off $5m Advertising Blitz
Tourism Australia unveils $5M ad blitz. And that's despite COVID handing it pretty much 100% of the market anyway.
Australia Turns Itself Into A Gift Shop As Part Of ‘Holiday Here This Year’ Campaign
If COVID's had a silver lining, it's proving a real moneymaker for anyone flogging a rundown, seaside dump on Airbnb.
Tourism Australia Puts Global Media Account Out To Tender
Run a media agency? Well, make sure the gas bottle's full and the shrimp's peeled and deveined on this news.
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M&C Saatchi Promotes ECD Duo To Creative Directors To Lead Tourism Australia Business
There's a lot more to an Aussie tourist ad than just Uluru, the Barrier Reef & the Opera House. Not much more, however.
Hamish & Zoe Blake Front Tourism Australia’s Revived ‘Holiday Here This Year’ Campaign Via M&C Saatchi
With Victoria off-limits & South Australia just tediously dull, this new Tourism Australia comes with real limitations.
Making The Most Of 2020: Why Brands Are Choosing To Be Daring With Their Creative
B&T's Adobe webinar has only just finished & already we've got the story live. So, expect plenty of top tips and typos!
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Tourism Australia Reminds International Travellers What’s Waiting For Them With Incredible ‘8D’ Videos
Once again the Giant Banana, the Big Lobster & Leyland Brothers World overlooked in latest Tourism Australia campaign.
Why Tourism Australia’s Path To Recovery Is Data-Led
As a random observation, if holidaying in Australia wasn't so bloody expensive it might help drive tourist numbers.
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Tourism Australia Urges Aussies To Holiday At Home To Boost Bushfire Recovery In $20M Campaign
Holidaying Aussies urged to abandon Kuta and instead take drugs, vomit and get arrested here instead.
Tourism Australia’s Matesong Ad Temporarily Pulled Amid Bushfire Crisis
Tourism Australia pulls its Kylie ad after the nation starts to resemble Lucifer's very own fiery pits of Hell.
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Kylie Minogue Invites Brits Down Under In New Tourism Australia Campaign
On Christmas Day, as millions of Brits tuned in to the Queen’s Speech, pop icon Kylie Minogue delivered a song of mate...
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“Dumb, Cringeworthy, Complete Dud!” New Tourism Australia Campaign Comes The Raw Prawn
Once again, new campaign ignores our great tourist icons - Big Banana, Chadstone Westfields and Belanglo State Forest.
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Tourism Australia Unveils $38M Global Campaign & Plans For Its “Next Dundee”
Tourism Australia ramps up kangaroo quota in latest campaign to stop people visiting Austria by mistake.
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Opr Wins Tourism Australia’s PR
Peter Allen's "I Still Call Australia Home" booming from opr's stereo following this. And a dash of "I Go To Rio" too.
Tourism Australia’s ‘Dundee’ Wins A Logie
The Logies aren't for another two weeks, so this one really does come with a "spoiler alert".
Tourism Australia’s CMO Replaced, As MD Quits
You're right, B&T flashed this news out this morning. So fear not if this comes with a foreboding sense of déjà vu.
Tourism Australia Forced To Fix New Ad Campaign After Embarrassing Mistake
Eagle-eyed viewers have spotted a gaffe in this Tourism Australia ad. And trust us, you'd have needed eagle eyes, too.
