Publicis Snaps Up Captiv8 To Create Global Influencer Powerhouse
With 15 million creators under one roof, Publicis might soon need a…
COMvergence: Holdco M&As Slow, Consultancies Accelerate In 2024
As with marriages, M&As are on the downturn. Though we reckon neither…
Imogen Hewitt: Keep Asking
In the latest Keep Talking instalment, Publicis' Imogen Hewitt shares her journey…
Illegal Vapes Branded ‘Breathable Bullets’ In Killer Campaign For Ripple+ Via Publicis London
Thought that one harmless puff on a friend's double mango ice after…
Publicis Bumps Salaries Ahead Of Annual Revenue Growth
It's smiles all-round in the Publicis offices. Though no still no word…
Publicis Taps The Office’s Jenna Fischer For ‘Screening Time Off’ Campaign Spotlighting Preventive Cancer Care
Calling all Office fans, we are blessed with a Pam skit. And…
Publicis Acquires Atomic 212°
It's Champagne, roses and chocolates all round in Pyrmont and The Rocks…
‘Opportunities’ & ‘Brutal Consolidation’: Publicis Groupe’s Arthur Sadoun, WPP’s Mark Read & S4 Capital’s Sir Martin Sorrell Respond To Omnicom-IPG Merger
Media's three biggest names weigh in on the IPG-Omnicom merger. As expected,…
Pizza Hut Pranks Punters With Empty Frozen Pizza Boxes Via Publicis Middle East
New Pizza Hut work highlights the brand doesn't do frozen. Despite frozen…
It’s B&T’s Best Of The Best Media Agency New Business Whizzes!
The media agencies would never win new business without this lot. Here,…
Publicis Groupe ANZ Unveils New Talent & Influencer Offering, FLUENT
Amazing thing about influencers is how a Gold Coast personal trainer with…
Publicis Conseil & Orange Aim To Redefine How We Look At The Paralympics In New Campaign
Got an Olympics hangover? Need more medals in your life? Miss the…
Accenture Song & Publicis Top July’s New Business Rankings Following Huge Lego & Tourism Australia Wins!
Discover which agencies soared in July. While the Olympics set to catapult…
Rumours Swirl Of Holdco Mega-Merger In Cannes After Dark
There were interesting chats happening up and down la Croisette this week.…
Uncharted Chief Creative Laura Jordan Bambach Calls For “More Optimism, Less Optimisation” In Cannes
Cannes attendees told to have "more optimism, less optimisation". West Tigers fans…
Who are Australia’s top media suits? B&T’s Best Of The Best Media Agency Leaders – Holding Co
B&T wishes it could pick the order of the list by challenging…
Publicis Australia “Broadly Stable” After Bumper New Business Wins In 2023
Broad stability's not to be sniffed at, folks, when narrow shakiness is…
Zenith Tops COMVergence New Business Rankings
Zenith's pitching team more than lived up to its 'ROI' mantra last…
Accenture Song & Publicis Top March’s New Business Rankings
Feeling glum after the long weekend? Check out this list of winners…
Singapore Tourism Board Launches Global Campaign To Position Singapore As “World’s Best MICE City”
To be clear, Singapore isn't announcing it has the world's best rodent…
Spotify Tunes In For Publicis’ OneVibe Bespoke Agency Model
While "OneVibe" is a truly terrible name, "17% workforce reduction in December"…
Aveo & Publicis Worldwide Launch Campaign Celebrating Togetherness
We're not expecting the counterpart "Loneliness" campaign to prove particularly successful.
Clemenger & Mediabrands Star As Gender Pay Gap Numbers Reveal Mixed Picture On Agencies’ Equality Quest
We won't sugar coat it, some of these aren't great. Still, should…
PMX Australia & New Zealand Partners With Ehrenberg-Bass To Drive Marketing Effectiveness Capabilities
Ehrenberg-Bass' boffins enter into new partnership here. Don't expect B&T to understand…
Publicis Launches ‘Imagine What We Can Do’ Campaign Ahead Of 2024 Paralympics
We've fired the gun on the first of the Olympics/Paralympics ads. Despite…
Publicis Unveils Its Global AI Strategy
Be warned, this includes an hour-long tutorial video. On the upside, it's…
Subway Unwraps New Brand Platform Via Publicis
B&T always enjoys a Subway and not solely for saying the regrettable…
Razorfish Nabs Dan Tintner From Deloitte Digital
It's a sharp hire from Razorfish — though nowhere near as sharp…
It’s The Best Of The Best – Directors Of First Impressions, Presented By Finecast, Part Of GroupM Nexus
They're the ones with the best hair and the whitest teeth! Yes,…
Melissa Fein & Michael Rebelo Honoured At CEO Magazine’s Executive Of The Year Awards
Industry heavyweights acknowledged at annual CEO Awards. Optus and Qantas not bothering…
B&T Grabs Fast 10 Questions With Mike Rebelo!!
From a small Perth agency to the top job at Publicis, Rebelo…
Publicis Launches 10 Days Paid Menopause Leave For Staff
Here's a top initiative from the people at Publicis. Yet, no news…
Publicis Media Exchange Nabs Shruthi Babu From Nielsen For New Director Of Media Insights Role
Nielsen's Shruthi Babu departs after 15 years to join Publicis Media Exchange.…
Is WPP Still The World’s Biggest HoldCo? Sort Of
By most metrics, WPP remains top of the Holdco heap. Sir Martin…
Publicis Foundation Launches Working With Cancer Industry CoalitionIf
If B&T actually had a gold medal for top industry initiative of…
Subway Shines A Light On Christmas Loneliness In New Work From Bespoke Agency Publicis TeamFresh
Subway unveils festive work that thankfully doesn't come with the tag "Give…
Publicis Raids Razorfish, Naming Jason Tonelli New Zenith CEO
Jason Tonelli brings impressive resume and even more impressive goatee beard to…
Publicis Brings Sustainability Consultancy Salterbaxter To Australia
Publicis announces Salterbaxter to launch in Australia. Bad news if you were…
Publicis New Chief Metaverse Officer Is An Avatar Called Leon
Still grappling with the whole metaverse thing? Get set to feel even…
Publicis Nabs Lexus’ Creative Away From M&C Saatchi With Bespoke Agency Team One Australia
It appears all the Toyota brands are now heading under the Publicis…
