PlayStation Partners With Unexpected Gamers To Celebrate Three Year Anniversary of PS5 Via Poem
As part of the three-year anniversary celebrations of the PS5, PlayStation Australia has partnered with some of Australi...
Ozzy Osborne Bites Off More Than He Can Chew With Banned PlayStation Ad
Ozzy Osborne continuing to surprise. No more so than the fact that he's actually still alive and kicking.
Playstation Australia Launches Earned-First Campaign Spruiking VR Gaming, Via Poem
Sink a Subway 12-inch and down a Monster or two, because its new creative from Playstation Australia.
Ozzy & Sharon Osbourne Star In Typically Slurred & Nonsensical Ad For PlayStation’s New VR
Much like agency staff in their Ramones or Nirvana T-shirts, you need not have any grasp of Ozzy's music to love him.
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PlayStation Australia Put NSW And QLD Head-To-Head In Gran Turismo 7 Campaign Via Creative PR Agency Poem
For anyone who wants to take a car and go through the city streets at 200 m/ph.
Sony Looking Into Placing Ads In Their Upcoming Games
Would you like some Monster or Maccas in your Call Of Duty? Seems like you're getting it!
PlayStation Finally Announces New Subscription Tiers To Its Plus Service
Gamers set to pay more as PlayStation unveils new subs fees. Not to mention the cost of their Red Bulls & Clearasil.
Sydney Included In Global Launch Of Playstation’s Horizon Forbidden West
Often struggle to make conversation with the office's cool gamer crowd? Openly plagiarise from this for instant cachet.
Binge Launches Streaming App On Playstation
It now appears the only devices that you can't actually watch Binge on is the vacuum cleaner and the toaster.
PlayStation Australia Recruits YouTube Comedians Fairbairn Films For Latest Campaign
PlayStation has given its latest campaign an Aussie twist, without the bad WiFi and loud swearing.
TBWA\Group’s Eleven Launches Data-Driven Coastline Game With Sustainable Coastlines & PlaySation NZ
Tokahaki Point, Kapiti Island and Ta Tāhunanui Beach, Nelson are the focus of a new video game dreamt up by TBWA\Group...
PlayStation Unveils Incredibly Twisted Ad Just In Time For Valentine’s Day
PlayStation unveils a Valentine's ad. But if you're playing PlayStation on Valentine's, you might be missing the point.
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The Brands Millennials Love Most
The real twist in this "brands Millennials love" list is it contains a number of brands Millennials could never afford.
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PlayStation’s New Campaign Is As Beautiful As It Is Confusing
B&T's labelled this PlayStation ad as "beautiful and confusing". Which is probably just us showing our age.
PlayStation Unveils Epic Ad For Latest Star Wars Game
Admittedly, B&T rarely publishes articles aimed at slightly nerdish people from IT. But not today, Star Wars fans!
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Real Time Tracking Of Influencer Impact Now Available On Catablog
Brands will know immediately if their social media is working. Catablog, an online directory of Australian and New Zeal...
The End Is Nigh For Niche Sites And Blogs: Mia Freedman
Mia Freedman declares niche sites and mummy blogs are over! Which is bad news for rickets and nappy-rash enthusiasts.
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Facebook A Winner For Blog Readers Engaging Outside Blogs, Says New Survey
The first comprehensive snapshot of Australian bloggers has found that blogging has become a lucrative business, with 70...