Australian Broadcasters Select 9Galaxy For Demand-Side Buying Platform
Not added "demand-side buying" to your list of buzzwords? Squeeze it in between "opening the kimono" and "next level".
TV Ad Revenues Hit $4.1 Billion, But Down 4.1% YOY
TV ad revenues are down 4.1%, which could mean you'll have less time to get up and make a cup of tea.
Think TV Study: TV & BVOD Offers Advertisers Twice The Impact As TV & Social
B&T can report that Think TV's hold music is not Disposable Heroes of Hiphoprisy's 'Television The Drug Of The Nation'.
Australian TV Ad Market Hits Record $2.08 Billion, BVOD Surges 43%
It's had a few hiccups in recent times, but a new report suggests the Australian TV industry has found the Alka-Seltzer.
ThinkTV’s Kim Portrate: “TV Commercials Remain (Advertising’s) Crown Jewel”
ThinkTV boss responds to a recent & controversial B&T column. No, nothing to do with that singing horse story we ran.
Opinion
Kim Portrate Calls For Review Of Viewability Standard For Video Ads
Kim Portrate, chief executive of ThinkTV, has welcomed a call today by the renowned marketing science academic Professor...
Think TV’s Kim Portrate: “We Are In The Era Of Television Everywhere”
Television is omnipresent says the ThinkTV boss. Which has forced us to look-up omnipresent in the dictionary.
Aussie TV Celebrates 60 Years TODAY! And To Celebrate It’s The Top 10 Aussie Ads Ever!
It's 60 years to the day since Bruce Gyngell uttered those immortal first words on Aussie TV that we've now forgotten.
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Australians Embrace Quality TV Anytime, Anywhere In Record Numbers
Aussies are embracing quality TV? We far prefer un-quality TV like Love Island and Kiss Bang Love.
Think TV Names Inaugural CEO As Kim Portrate
No longer in the frame, Kim Portrate will be putting the finishing brushstrokes on her elevation to Think TV boss.
