Radio and TV personality Eddie McGuire has vowed to sue Facebook Australia over a fake post that inferred the 53-year-old suffered from erectile dysfunction.
The news post was mocked-up to look like a page from GQ Australia and suggested McGuire had partnered with US talk show host Dr Phil to create an impotence pill called “TryVexan”.
“I’ve tried Viagra, I’ve tried Red Ginseng, I’ve tried Cialis. TryVexan blows them all away,” the fictional article quotes McGuire as saying.
“I am so confident in the product Dr Phil and I have created that I am offering free samples to our viewers,” the bogus story reported.
Facebook has since removed the offending article, while a company spokesperson told B&T: “We do not allow adverts which are misleading or false on Facebook and Eddie should report any adverts that infringe his rights and they will be removed.”
However, McGuire has told his Triple M listeners in Melbourne he plans to sue the tech behemoth.
“Clearly this is defamatory against me and it’s illegal to use someone’s likeness and purport it to be them,” he said. “I’m gonna sue their arse off.
“This is a week after Facebook has just been excoriated in America about false news and they’re able to just run a completely bogus ad,” he said.
“It’s not only fake news, it’s defamatory and it’s incorrect.”
McGuire latter told 9NEWS: “My legal advisers today tell me it’s some company out of Panama via Los Angeles, and somehow it ends up on Facebook without any checking and suddenly it’s out there for public consumption.
“How Facebook can actually publish this in Australia has got me beat.
“The last thing I want anybody to do is to think, because my image is involved in this, that this drug is safe.
“I’ve got no idea whether this drug is safe or otherwise but certainly in my situation, I’ve got nothing to do with it and I recommend, given this is their modus operandi, to stay as far away from it as you possibly can,” McGuire said.
Global media network Eastern Standard Times had their official launch event on Thursday (23/6) night at the Lucky Kwong restaurant in Sydney’s South Eveleigh, with the focus being placed on how this platform will provide Asian communities in Australia with a greater insight on what they need to know. Editor-in-chief Keshia Hannam, who served as […]
ACT Responsible celebrated 4 Champions for Good from the agency, advertiser, NGO and public sectors who have made an impact in the social and environmental areas and helped improve the world through personal contributions or creative campaigns. “It is not an Award. There is no competition and there is no winner. The goal of this […]
On the third day of the 2022 Cannes Lions International Festival of Creativity, the “Unfiltered History Tour” campaign by VICE Media walked away with yet another Grand Prix, this time in the Social & Influencer Lions. The campaign, which was held in partnership with the British Museum by the Dentsu Creative teams of Mumbai, Bengaluru […]
B&T’s Nancy Hromin is in Cannes and managed to bag a seat at probably this year’s highlight event – an audience with the one-and-only, Paris Hilton! The socialite took to the stage alongside CEO of VaynerX and Vayner Media, Gary Vaynerchuk, and Swan Sit the board director of Edgewell, Novabay and Far Niente. The trio […]
Tech company Google has announced a number of new updates to its News and Search features that will give users greater control and more validated information in the stories they see on their screens. The look of Google News will be changing dramatically, giving way to the side of the screen for a bar that […]
While the marketing industry continues to keep its glaze focused on the South of France and the Cannes Lions International Festival of Creativity, a few thousands of kilometres further away in Manhattan there’s another “festival” going on. NFT.NYC is the biggest conjunction of Web3 artists and investors in the world and by the looks of […]
Now in its 16th year, Future Lions, AKQA’s annual Cannes Lions competition to unearth the next generation of creative talent, has announced the winners and Grand Prix. The awards ceremony is taking place during the iconic Cannes Lions International Festival of Creativity. This year’s Grand Prix winner is Ten Week Tee, the team will now […]