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Reading: West Coast Eagles Extend Partnership With Lendi For Another Three Seasons
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B&T > Marketing > West Coast Eagles Extend Partnership With Lendi For Another Three Seasons
Marketing

West Coast Eagles Extend Partnership With Lendi For Another Three Seasons

Staff Writers
Published on: 10th March 2022 at 9:37 AM
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The West Coast Eagles has announced the partnership extension of co-major partner Lendi. The partnership, which began in 2019 will be extended for an additional three seasons: 2022, 2023 and 2024.  

Over the last three years both the West Coast Eagles and Lendi have enjoyed great success. The Eagles saw membership numbers soar beyond 100,000 and Lendi’s market leading, online home loan platform has made home ownership a reality for more Australians.  

The Lendi logo will once again take pride of place on the back of the famous blue and gold West Coast Eagles guernsey. In addition, Nic Naitanui will take on the role as Lendi Brand Ambassador. 

Zara Cobb, CMO, Lendi Group (parent company of Lendi) said, “We are delighted to have Nic on our team. Beyond being one of the most celebrated players in the AFL, the impact he makes off the field is very much in line with our values and vision. We look forward to working with Nic on a number of exciting collaborations.” 

Trevor Nisbett, CEO, West Coast Eagles says the club has thoroughly enjoyed the partnership with Lendi and looks forward to continuing the association. 

“Lendi has been a tremendous supporter of the football club and there has been a fantastic alignment between the two organisations. We’re thrilled Lendi is extending the partnership and we’re looking forward to working together for another three years.”  

Cobb added, “We are proud to partner with this iconic WA club and to support them on their journey to the Grand Final in the same way we help more Australians take control of their own home loan. 

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Staff Writers represent B&T's team of award-winning reporters. Here, you'll find articles crafted with industry experience spanning over 50 years. Our team of specialists brings together a wealth of knowledge and a commitment to delivering insightful, topical, and breaking news. With a deep understanding of advertising and media, our Staff Writers are dedicated to providing industry-leading analysis and reporting, both shaping the conversation and setting the benchmark for excellence.

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