TikTok has announced the 35 media leaders selected to participate in the 2024 cohort of the TikTok Agency Accelerator Program.
The program, which received high interest from Australian media agencies, is part of TikTok’s commitment to fostering the development of talented professionals within the Australian media industry. This year’s program centres around the concept of bravery, providing an opportunity to accelerate participants’ personal and professional impact across two intensive workshops and a three-day professional summit.
One of the judges, Andrew Cambridge, head of agency, TikTok Australia and New Zealand said, “This year we challenged our entrants to embrace the program’s theme of bravery by applying via a video. Getting to hear from the industry’s best and brightest in such a personal way made the selection process more difficult than ever. Congratulations to everyone selected and we can’t wait to work with you over the coming months!”
The list of winners and their respective agencies are as follows:
- Alex Connell, Carat
- Alicia Fowler, Zenith
- Amy Cummings, UM
- Andrew Hudson, OMD
- Annette Lim, Kinesso Australia
- Berlian Ayudya, Hatched Sydney
- Caitlin West, Bohemia
- Cheyne Cleaver, Foundation
- Dan Aguirre-Davies, Group M
- Edward Park, Wavemaker
- Elise Pektuzun, Atomic 212
- Elly Catchlove, Half Dome
- Eloize Paula Mendoza, Essencemediacom
- George Bent, Zenith
- Georgia Rutledge, Resolution Digital
- Greta Mewing, OMD
- Helen Duguid, OMD
- Jessica Lane, Match and Wood
- Joyce Tan, Wavemaker
- Kate O’Loughlin, Initiative
- Kate Long, Resolution Digital
- Kris Kuhn, PHD
- Kristy Kinzett, Wavemaker
- Linh Nguyen, Wavemaker
- Megan McMurdo, Havas Play
- Nicola Watkins, Zenith
- Peter Dunne, Zenith
- Rebecca Kingsbury, Initiative
- Rubi Hudson, Wavemaker
- Sam Carlin, dentsu
- Sarah Simpson, Spark Foundry
- Seb Kriegel, UM
- Sophie Gallagher, CHEP Network
- Stef Drazic, OMD
- Will Kitching, Starcom
Program winners were selected based on a video entry and a nomination from their leader, which were both assessed for current and future leadership potential in the media industry.
Congratulations to all those selected!
