The Imperfects Podcast Commits To Romance With iHeart

The Imperfects Podcast Commits To Romance With iHeart
B&T Magazine
Edited by B&T Magazine



Following their stellar results in 2022 and cementing themselves as one of Australia’s top podcasts, ARN’s iHeart is pleased to announce The Imperfects has extended their commitment with the network for a further two years.

The popular mental health podcast, hosted by The Resilience Project’s Hugh van Cuylenburg, his brother Josh van Cuylenburg, comedian Ryan Shelton and produced by Bridget Northeast, is all about how perfectly imperfect we all are.

The trio regularly chat with high-profile individuals who share their own struggles, helping to highlight that no matter how successful you are, everyone has their own imperfections.

 The strength of the show and its highly engaged audience is proven by the scale of guests that have joined to share their own imperfections in the last few weeks, including internationally renowned psychotherapist Esther Perel and all-around Aussie legend Nedd Brockmann.

The Imperfects has been in the Top 10 Australian podcasts since July 2022, placing at #7 in the November rankings with 374,865 listeners and 760,668 downloads.  

On extending with iHeart, Co-host Hugh van Cuylenburg said, “We’re so grateful to have such a strong relationship with an organisation that lets us be our authentic selves.”

Co-host Ryan Shelton added, “No matter how imperfect we prove to be, iHeart continues to support us, and we couldn’t be more thankful.”

Co-host Josh van Cuylenburg also added, “It’s just incredible to have such support from the team at iHeart – allowing us to connect with a fantastic audience through vulnerable and authentic stories.”

ARN’s Head of Digital Audio Corey Layton added to the positive sentiments, “The Imperfects unique approach has helped countless Australians through the last few years, demonstrating the power of podcasts – striking the balance of entertainment and education. Working with the team since 2020 has been both personally and professionally fulfilling and we’re thrilled to be extending our partnership even further.”




Please login with linkedin to comment

iHeart Ryan Shelton

Latest News

It’s Friday Quiz Time Again!
  • Media

It’s Friday Quiz Time Again!

Take B&T's trivia quiz for your chance to win a $100 booze voucher and possible cirrhosis of a major internal organ.

by B&T Magazine

B&T Magazine
Big data technology and data science illustration. Data flow concept. Querying, analysing, visualizing complex information. Neural network for artificial intelligence. Data mining. Business analytics.
  • Marketing

SenateSHJ Launches New Trans-Tasman Practices

SenateSHJ has launched a new digital, data and insights capability designed to help clients tackle the growing complexity of communication challenges. SenateSHJ Digital, Data and Insights (DDI) will combine the firm’s existing Digital and Insights functions to create a Trans-Tasman capability focused on digital communication, and the generation and use of data to improve communication. […]

New BrandStory Format From Bonzai Allows 3x More Ad Space on Mobile
  • Media

New BrandStory Format From Bonzai Allows 3x More Ad Space on Mobile

Creative technology platform Bonzai has announced the launch of BrandStory – a new premium mobile ad format. BrandStory offers triple the ad space and 2.8 times greater time in view than single scroll ad formats, addressing the surging demand from brands worldwide for more real estate to drive real results by seamlessly intertwining awareness, exploration […]

B&T’s Search For Australia’s Greatest Ad Heads To Channel 7
  • Advertising

B&T’s Search For Australia’s Greatest Ad Heads To Channel 7

B&T went through the looking glass this morning, with editor-in-chief David Hovenden (above) appearing on Channel 7’s The Morning Show to get the general public involved in our search for Australia’s Greatest Ad. Hovenden chatted with Kylie Gillies and stand-in host Matt Doran about what makes a great ad and showcasing some of our favourites […]

by B&T Magazine

B&T Magazine
Opinion: The Tall Planner’s Kate Smither On The DBA Dilemma
  • Opinion

Opinion: The Tall Planner’s Kate Smither On The DBA Dilemma

The science is not in question – smarter people than I, with far more data, have codified it. The logic is not up for grabs…it makes sense that creating mental shortcuts to your brand keeps you at the top of your mind. Lead image: Kate Smither – Owner, The Tall Planner I wouldn’t even take […]

Opinion

by B&T Magazine

B&T Magazine
African woman using a cellphone in an office alone
  • Marketing

Ortto & Tall Bob Partner To Deliver Better SMS & MMS For Australian & NZ Businesses

Two Australian-born technology providers have joined forces to bring more power and choice to marketers in Australia and New Zealand with mobile messaging that is more local, cost-effective, and integrated. It’s a partnership that sees two Australian software companies come together to deliver a world-class mobile-first solution for marketers building data-driven, personalised, omnichannel campaigns. While […]

Slew Of New Hires At Snap Inc.
  • Media

Slew Of New Hires At Snap Inc.

Snap Inc. has announced a number of new recruits. B&T unaware if it positively impacted SEEK's share price.

Reddit Gets Playful Brand Refresh
  • Technology

Reddit Gets Playful Brand Refresh

This will be of interest to any Reddit fans, graphic designers or lovers of an orange so bright it burns the retinas.

Zitcha & Broadsign Partner To Drive Global In-Store Retail Media Market
  • Advertising

Zitcha & Broadsign Partner To Drive Global In-Store Retail Media Market

Zitcha and Broadsign have teamed up to integrate the Broadsign out-of-home (OOH) advertising platform with Zitcha’s retail media platform. The collaboration empowers retailers to maximise and monetise in-store digital display networks and enables advertising partners to easily view and book available in-store inventory and review campaign performance alongside the retailer’s other media channels. With the […]

Double Rainbouu & 7-Eleven Launch Exclusive Summer Fashion Label
  • Marketing

Double Rainbouu & 7-Eleven Launch Exclusive Summer Fashion Label

Today, 7-Eleven has announced a one-of-a-kind collaboration with the popular Sydney-based anti-resort wear label Double Rainbouu. Dropping tomorrow, December 1, just in time for summer, this limited-edition capsule will infuse the fashion brand’s rebellious spirit with a distinctly iconic 7-Eleven flavour. The unisex collection features five must-have styles comprising two signature Hawaiian shirts, a peaked cap, a bucket hat […]