The Weis-A-Corn Is Here To Save Summer In New Campaign Via Emotive
Is there anything more refreshing come summer than a Weis? Well, if…
Unilever Bows To X Following ‘Advertiser Boycott’ Lawsuit
Give Elon his dues, his total inability to see that X has…
Advertisers & Agencies Branded “Cartel” Members In Fiery US Congressional Hearing On GARM Frameworks & Digital Ad Placements
Unilever & GroupM branded an advertising "cartel". Mexican drug lords apparently sooky…
NAB CMO Lauds The Possibilities & Opportunities Presented By Women’s Sport In Cannes
Women's sports administrators are making a beeline to NAB HQ following this…
Is Unilever’s Sale Of Ben & Jerry’s A Tasty Opportunity Or The Sign Of A Category Melting Away?
Is the market cooling on ice cream? B&T tries to get the…
Emotive Adds Weis’ Creative To Its List Of Unilever Brands
The only thing more refreshing than a Weis bar is blending one…
Greenpeace Mauls Unilever’s Dove Over Terrifying Use Of Plastics
Global soap brand asked to clean up its act. Yes, that's about…
Mindshare Brings $40m Unilever Account Back To GroupM
B&T delivered this breaking news this morning. And, let's be honest, we…
Ukraine Crowns Unilever An “International Sponsor Of War”
You might be thinking twice about your anti-dandruff shampoo after this head…
Cannes Day Three: Unilever, Dove, Once Again Shows What Good Marketing Really Is
Unfortunately B&T reporting from the cheap seats at Cannes today. Just to…
Unilever’s Natural Deodorant Brand Schmidt’s Launches “It’s all Good” Campaign Via Emotive
Here's an excellent example of a deodorant creative. What B&T is really…
Dylan Alcott Is Front And Centre In New Rexona Campaign Via Bastion
Strong form here from Rexona and Bastion, putting less abled Aussies in…
Ben & Jerry’s To Sue Parent Unilever Over Sale Of Its Israeli Business
B&T always admires a brand that takes a social stance. Even brands…
“Lost The Plot!” Unilever Slammed Over “Ludicrous” Fixation On Woke Issues As Share Price Slumps
Unilever has been slammed for being too woke. As context, the slamming…
Aussie Icons Peter Alexander And Paddle Pop Team Up For New Collection
You can now buy Paddle Pop-themed pyjamas. Although Magnum, Gaytime or Zooper…
Unilever Launches Powerful New Sexism Simulation Encouraging Men To “Walk In Her Shoes”
This powerful spot encourages men to walk in women's shoes. Hopefully without…
Unilever’s LUX Stands Behind Olympian Caster Semenya In New ‘Born This Way’ Campaign
Soap brands continuing to lead the way in important advertising messaging &…
“It’s An Ice Cream, Hun”: LGBTQIA+ Community Hits Back At Suggestion Golden Gaytime Ice-Cream Is ‘Offensive’
Calls to rename the Golden Gaytime, amid reports the Rainbow Paddlepop has…
Dove Tackles Arranged Marriage In #StopTheBeautyTest Campaign, Via Ogilvy India
Dove again proving it's not afraid to tackle society's biggest issues. All…
Rexona To Protect The Armpits Of Umpires In The KFC BBL
Seven's rights stoush with Cricket Australia has "been on the nose" for…
Unilever Sets Five-Year Target Of $1.6bn For Vegan Foods
B&T's a big fan of vegan foods although we're always unsure why…
Soppy Office Romance Comes With Gross & Greasy Twist For Unilever’s Ponds
Harbour a crush on a work colleague? Is it validated by an…
Unilever Set To Rename “Fair & Lovely” Skin-Lightening Cream In India
Skin-lightening cream latest to change name in light of BLM. Coon Cheese…
Unvilever Appoints Indie Agency LOUD To Lead Lipton Advertising
If B&T misses anything about lockdown, it's the 11am tinkle of the…
Meet the 2020 Jurors For The Snapchat Young Lions Competition for Australia
If you assembled the 2020 Young Lions jurors end to end they…
Unilever Launches New Campaign To Promote ‘Luxurious’ Magnum Range
As an avid Paddle Pop fan, B&T's editor considers anything more than…
Brands Pull P*rnhub Ads Following Media Investigation
B&T journalists only visit P*rnhub in the name of investigative journalism. Five…
Emotive Powers Up LYNX Xbox Launch
LYNX continuing its important work of hiding the rancid stench emanating from…
Pukka Herbs Launches New Campaign ‘Pukka Plantarium’ Via Banter, Hausmann & PHD
Admittedly, this Pukka Herbs headline is somewhat confusing, leading some to ask…
Blis Launches Blockchain Platform, Announces Unilever As Pilot Partner
We'd like to say B&T is your authoritative organ of choice for…
Ad Industry Clichés Delightfully Skewered In This Year’s “Run Like A Girl”
B&T would never tolerate clichés in advertising, but we do insist on…
Four Ads That Are Gender Balancing The World
Sadly, we bid adieu to Cannes for another year, but not before…
Unilever CMO Swipes Left On Murky, “Fraudulent” Influencer Marketing
Not content with rival P&G getting all the Cannes spotlight, Unilever's decided…
Unilever Denies Axe Ad Says “Suck My Balls” In Song Lyrics
There was long and heated debate over the appropriateness of this headline…
VMO & Unilever Partner To Launch Streets ‘Talking Ice Cream’ Summer Campaign
We were going to quote Shakespeare's 'ides of March' here, before realising…
Unilever Issues Advertising Ultimatum To Facebook & Google
Unilever boss delivers a squirt of Dove & a cupful of Surf…
Uniliver Lawyer Jamie Barnard’s Message To Marketers: “You’re Not Doing Enough”
There was some serious home truths for AANA attendees. No more so…
Whoops! Dove Slammed For “Deeply Ignorant” Racist Ad
You do all that body positive stuff, you get lauded for 'Run…
The Podcast, The ‘Prodcast’, And How Aussie Marketing Is Falling Behind
Do you say, "Oh, the podcast's SO 2009"? Not according to this…
