Impact Plus Partners With DoubleVerify & Integral Ad Science To Reduce Advertising Environmental Impact
Sustainability is all the rage these days, even in the murky world…
IAS Reckons Its New AI Tool Can Cut CPCs By A Quarter
If you didn't get the AI-powered ad tool you wanted for Christmas,…
IAS Awarded New Responsible AI Certification From Trustarc
Integral Ad Science tossing up over the mahogany or teak frame after…
Integral Ad Science Earns MRC Accreditation For Integrated Third-Party Calculation & Reporting On YouTube
In the need for some acronyms? IAS providing your full weekly quota…
SeenThis Now Certified To Provide IAS Measurement
Adaptive streaming technology platform SeenThis has announced that Integral Ad Science (IAS)…
IAS: Parents Overwhelmingly Believe That Advertisers & Publishers Should Operate Responsibly
Typical parents, wanting a safe online experience for their younguns.
How Programmatic Advertising Funds An Increasingly Polarised World
The third & final instalment of B&T's programmatic series. Yes, we could've…
IAS Expands Media Quality Verification To YouTube Shorts
Integral Ad Science (IAS) has rolled out new ad measurement tools for…
Will Tech Save Us? How Adland Created & Is Trying To Solve Ad-Funded Disinformation
It's the second in B&T's series into programmatic advertising. Fear not, we've…
IAS Boosts YouTube Brand Safety & Suitability Measurement Offering
Integral Ad Science (IAS) has announced that it has enhanced its partnership…
Expanding The Definition Of Media Quality: Lunch With IAS & Retail Industry Leaders
Some serious mud was slung by retail marketers at this lunch. Shame…
Harness The Power Of Attention & Drive Superior Business Results
Jessica Miles, Integral Ad Science's (IAS) ANZ country manager, explains in this…
Netflix Ad Verification System, Powered By IAS, Goes Live
Integral Ad Science's (IAS) verification system for Netflix's ad-supported plan has gone…
Khurrum Malik Replaces Tony Marlow As Integral Ad Science CMO
Integral Ad Science has appointed Khurrum Malik as chief marketing officer, replacing…
In-View Ads Provide 180% Uplift in ROAS According To IAS Data
Digital adverts in-view for at least one continuous second provide a 180…
IAS Launches Supply Path Optimisation Strategy Report
Look, supply path optimisation strategy reports aren't for everyone. However, B&T understands…
IAS’ Jessica Miles On Leadership In A Hybrid Workplace
It is 2019, the year before the world changed. I’m a good…
In The Age Of Misinformation, How Misleading Content Impacts Digital Advertising
In this guest post, Integral Ad Science's ANZ country manager Jessica Miles…
Here’s How Media Quality Drives Attention and Outcomes
If you're keen to know how to better connect with your media…
Integral Ad Science’s Jessica Miles Shares Her Experiences Balancing Work As A New Mum
Integral Ad Science's Jessica Miles talks career & motherhood. Could do with…
Jessica Miles of IAS Talks Social Media Ads, Fake News & Advertising In The Metaverse
Last week, Integral Ad Science (IAS) launched the Australian edition of its…
Just In! IAS Launches the Aussie Edition of Their Social Ads and Consumer Perception Study for 2022
Today Integral Ad Science launched the Australian edition of their 2022 Social Ads…
Study: 80% Of Aussies Have Engaged With A Social Media Ad In The Past 12 Months
Study says 80% have engaged with social media ads in the last…
Getting To The Heart Of Messaging With IAS’s Jessica Miles
Warning: this does relate to Valentine's Day, if you're still stewing about…
IAS And Mediaocean Partner To Transform Campaign Management
Integral Ad Science (Nasdaq: IAS), a global leader in digital media quality,…
IAS Enhances Context Control For Advertisers And Publishers
Integral Ad Science (IAS) announced the expansion of its context control solution…
Integral Ad Science CMO’s Advice For Brands Looking To “Heavy-Up” On Video: Focus On Quality, Not Quantity Of Inventory
B&T's chatting with Integral Ad Science's CMO about the coming festive season.…
Contextually Relevant Ads Boost Memory By 27%: IAS/Neuro-Insight Study
Neuroscience can measure the memorability of ads but it still can't explain…
Integral Ad Science Acquires Amino Payments
Amino Payments joins the IAS family. Hopefully they don't get the middle…
The Potential Of Digital Out-of-Home Advertising Powered By Programmatic
In this guest post, Jessica Miles (feature image), ANZ Country Manager at…
Integral Ad Science Appoints Tom Sharma As Chief Product Officer
Want to sound a bit smarter & cerebral at dinner parties? Then…
OMG, Adshel & IAS Delivers New Verification Solution For DOOH Campaigns
Do you ever yell, "My kingdom for a DOOH campaign verification solution?"…
Peter Greste Learns Of Colleagues’ Release Live On The Chaser’s Media Circus
Pete's pals get a pardon and he learns about it live on…
Al Jazeera Journalists Sentenced To At Least Three Years In Jail
Peter Greste, Mohammed Fahmy and Baher Mohamed have been sentenced to three…
The Newspaper Works Welcomes Peter Greste Release
The Newspaper Works has welcomed the long-awaited release of Aussie journo Peter…
Peter Greste Released After 400 Days In Egypt Prison
What does Peter Greste's deportation after 400 days in an Egyptian prison…
