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Reading: Spinach Appoints Senior Digital Media Specialist Mat Beyer
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B&T > Marketing > Spinach Appoints Senior Digital Media Specialist Mat Beyer
Marketing

Spinach Appoints Senior Digital Media Specialist Mat Beyer

Staff Writers
Published on: 28th March 2019 at 10:41 AM
Staff Writers
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Spinach has today announced the appointment of Mat Beyer to the role of senior digital media specialist.

Beyer (pictured below) joins the agency with more than 10 years’ experience in digital marketing and technology working across a range of categories including telco and education.

 

Most recently, he was at the Pragmatic Education Group where he was head of digital marketing and development.

Beyer has built a wealth of digital media experience through roles with Digital Bunker and Tomato Media and has in-depth tech experience from his stint at Optus.

At Spinach, Beyer will help the agency’s clients navigate the complex world of data, tech, media and creative.

Spinach GM and MD, Ben Willee said: “We’re delighted to have Mat on board.

“He’s got loads of experience and a curiosity for delivering improvements for clients.”

Of the appointment, Beyer said: “I am really excited to join the team at Spinach.

“The agency’s full-service capabilities, wrapped up with a focus on mass personalisation, blends well with my background in development, automation and AI.”

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Staff Writers represent B&T's team of award-winning reporters. Here, you'll find articles crafted with industry experience spanning over 50 years. Our team of specialists brings together a wealth of knowledge and a commitment to delivering insightful, topical, and breaking news. With a deep understanding of advertising and media, our Staff Writers are dedicated to providing industry-leading analysis and reporting, both shaping the conversation and setting the benchmark for excellence.

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