Ryvalmedia Melbourne has been appointed the media strategy, planning, and buying remit for footwear brand Steve Madden.
Ryvalmedia will partner with Steve Madden, focusing on its digital and performance media efforts to spearhead its aggressive vision to continue to grow and scale the brand in the Australian market.
“It was important for us to find an agency partner who was equally excited and passionate about seeing the brand succeed. Driven by results and backed by great people with refreshing energy, we are excited to work with the team at Ryvalmedia to continue to share and grow the Steve Madden brand in Australia,” said Jamie Kouktzelas, marketing manager of Steven Madden Australia.
“The opportunity to partner with Steve Madden Australia and build on their millions of customers worldwide is super exciting – working close with the brand’s unwavering obsession to innovate constantly and quest to stay ahead of the trends,” Joseph Pardillo, managing director of Ryvalmedia added.
“Their energy as a business, inspired by its rock and roll New York roots, will no doubt push us to continue to challenge the status quo in media. So, we look forward to feeding off each other’s passions to create incredible comms solutions that accelerate actual business growth for Steve Madden in Australia. It’s always an added honour to work with a brand that has the power to drive people’s expression of individualism and creativity through fashion, and this partnership further places Ryvalmedia at the front line of providing intangible value for customers”.
Starting at a factory in Queens, NY, Steve Madden opened its door in 19190 and is now sold in over 80 countries worldwide.
