Red Havas Wins PR Account For Global Edtech Pioneer Janison

Red Havas Wins PR Account For Global Edtech Pioneer Janison
B&T Magazine
Edited by B&T Magazine
SHARE
THIS



Red Havas has announced it is thrilled to be appointed by Janison, Australian-owned, ASX-listed education technology pioneer, as its PR and social media partner.

Founded 20 years ago, Janison is an award-winning, homegrown edtech success story, thriving on the international stage and delivering more than 6.5 million online assessments annually in 117 countries.

Janison has broken global records in the scale at which it delivers online schools assessment since 2010. Janison’s team of experts empowers K-12 schools, professional accreditation bodies and governments to achieve meaningful educational outcomes through technology solutions.

Its projects internationally include delivering PISA for Schools for the OECD, university entrance exams in Europe, English proficiency testing in more than 100 countries for the British Council and, in Australia, driver licence knowledge testing for Transport for NSW and nation-wide online schools assessments.

Red Havas will work as an extension of the Janison team on continuing its momentum and growth following the exceptionally rapid expansion of the business that has seen it more than triple in value and double in size over the past year.

Janison continues to forge a reputation for forward-thinking, robust solutions and constantly surpasses expectations in the digital transformation of education.

Kristie Taylor (main photo), head of marketing of Janison, said: “Despite the profound impact of the pandemic on the education sector, Janison has recorded its most successful year on record.

“We were looking for an agency partner that would be an extension of our team and support our growth as we mature as a business.

“We are delighted to appoint Red Havas as our preferred communications agency.

“They demonstrated a passion and alignment to our purpose of unlocking the potential of every learner, and will support the team in developing considered strategic decisions and initiatives to drive brand awareness with local media.

Steve Fontanot, Red Havas and Havas Blv, managing director, said: “Janison is a forward-thinking Australian company, who are accelerating innovation in the sector, both locally and globally.

“We’re thrilled to have been appointed as their PR partner, particularly at such an exciting time in their journey.”

The win follows a period of growth for Red Havas nationally, including the recent appointment of Haylie Marchant as Executive Director, Red Havas Brisbane.

Please login with linkedin to comment

Janison Kristie Taylor red havas

Latest News

Four Ways To Free Up Time For Innovation
  • Opinion

Four Ways To Free Up Time For Innovation

Zoe Aitken is the head of consulting at behavioural science and innovation consultancy Inventium and has over 20 years’ experience helping organisations develop customer-centric growth strategies and innovation. In this guest post, Aitken offers top tips to help your business/agency innovate… “I don’t have time to innovate” is one of the most common frustrations that […]

Opinion

by B&T Magazine

B&T Magazine
Jack Morton & Weber Shandwick Promote Key Creatives
  • Media

Jack Morton & Weber Shandwick Promote Key Creatives

Jack Morton and Weber Shandwick, the global brand experience and communications agencies, have announced key promotions for their creative team, including a new executive director for ideas. Luke Clifton will now lead the ideas, strategy and content teams that serve both agencies as he continues to build a collaborative creative architecture that unlocks the potential […]

Publicis Nabs Lexus’ Creative Away From M&C Saatchi With Bespoke Agency
  • Advertising

Publicis Nabs Lexus’ Creative Away From M&C Saatchi With Bespoke Agency

Lexus Australia has announced the appointment of Publicis Groupe’s Team One Australia as its new brand and retail creative agency, following a competitive pitch. Team One is a bespoke agency that has been created specifically to service the Lexus account, encompassing responsibility for strategy, creative, social media and customer-relationship management. Publicis’s Saatchi and Saatchi already […]

Linktree Branches Out Into The Web3 Era With Launch of New NFTs
  • Campaigns
  • Technology

Linktree Branches Out Into The Web3 Era With Launch of New NFTs

Linktree, the link-in-bio category leader enabling creators to streamline their online identity and monetise their following, today announced a new set of NFT features for creators in the Web3 space. Linktree users can seamlessly showcase NFTs and build a community around ownership, adding more value to creators across the digital universe. While Web3 remains at […]

The ‘Flex’ible Entrepreneur, Lillian Ahenkan, Talks About Her Journey At Cannes In Cairns
  • Marketing
  • Technology

The ‘Flex’ible Entrepreneur, Lillian Ahenkan, Talks About Her Journey At Cannes In Cairns

DJ, author, podcaster, and entrepreneur Lillian Ahenkan (aka Flex Mami) sat down with B&T’s own Mary Madigan for a conversation about what it means to be a talent with influence. Flex gave an honest, funny and deeply insightful look into the dynamics of modern brand/creator relationships that have come from her experience as a creator. […]

Pubmatic Put Together A Night To Remember At Cannes In Cairns
  • Media

Pubmatic Put Together A Night To Remember At Cannes In Cairns

Last night Pubmatic hosted a crew of very important folk for a night of locally crafted beer, good conversation, and delicious food at a gorgeous waterfront pub. Situated on the edge of Cairn’s Warf, Hemingway’s Brewery is a treat to behold with sprawling waterfront views bordered by the deep green of distant mangroves – but […]

Cannes In Cairns: ‘You Can’t Ask That!’ Panel Touches On Some Heavy Subjects
  • Media

Cannes In Cairns: ‘You Can’t Ask That!’ Panel Touches On Some Heavy Subjects

The ‘anything goes’ session was moderated by Digita’s Maurice Riley and the panel was crammed with media heavyweights. Industry icon Julia Zaetta, Thinkerbell’s Adam Ferrier and global marketing director and CMO of Pernod Richard winemakers, Eric Thomson. The first rule of You Can’t Ask That, is what happens in the room stays in the room. […]

Aglet Slams The 1 Million Active User Barrier After Recent NFT Announcement
  • Campaigns
  • Technology

Aglet Slams The 1 Million Active User Barrier After Recent NFT Announcement

Virtual sneaker collection app Aglet sees explosive uptick in growth, becoming one of the most popular NFT-based games of all time, with in-app purchases increasing by 1800%. Location-based experience Aglet, targeted at sneaker aficionados, has revealed its latest set of data points showing significant and rapid growth over the past week. The platform is one […]

VIOOH Team Up With Tonic Media To Improve Media Wellness Of Digital Out-Of-Home Campaigns
  • Campaigns
  • Marketing

VIOOH Team Up With Tonic Media To Improve Media Wellness Of Digital Out-Of-Home Campaigns

Today, VIOOH, the leading global digital out of home (DOOH) marketplace, announced a new partnership with Australia’s largest health and wellbeing media network, Tonic Media network. The partnership gives Tonic Media Network access to VIOOH’s market-leading Supply-Side Platform (SSP) which currently has 36 Demand-Side Platform (DSP) partnership globally, including the likes of The TradeDesk, Amobee […]