Queensland Health Launches New Podcast ‘My Amazing Body’

Queensland Health Launches New Podcast ‘My Amazing Body’

Queensland Health has launched a new podcast, My Amazing Body, exploring interesting, unknown and misunderstood parts of your body and featuring interviews with medical experts and stories from real Queenslanders.

Executive director of strategic communications, Robert Hoge said Queensland Health is taking advantage of a growing medium to get Queenslanders excited about their bodies.

Hoge said: “People are craving information that helps them learn more about their health, but they want it from a trusted source.

“In an era of fake science, cancer cons and anti-vaxxer nuttery – Queensland Health wants to be a shining light of smart, trusted, engaging content.”

Hoge added: “The content on our social channels, blog and EDM is viewed around 11 million times a month.

“We think people will love these stories and the experts telling them.

“It may not be true-crime, but we guarantee some true grime.”

Queensland Health media manager and podcast host, Elise Meakin (featured image) said each episode will focus on a different body part and run for around 20 minutes.

Meakin commented: “We talk to specialists from our health services about fascinating things, like why it hurts so much when you hit your funny bone, and what role the ovaries can play in a woman’s mental wellbeing.

“We know that people want snackable information presented in an interesting way which is why we’ve created short, engaging episodes that will teach audiences something new, get them excited about the body and give them a few laughs along the way.

“Through the podcast, we want to teach Queenslanders about the inner workings of the body in a bid to help them better prioritise their health.

“Is the hype around gut health fact or fiction? Are we really more bug than human? Can a simple photograph help save your child’s sight? These are just some of the health questions we tackle throughout this season.”

Meakin concluded: “I guarantee listeners will learn something new and mind-blowing.

“The podcast is also a great way to hear directly from clinical experts, who have lent us their voices to boost the community’s knowledge of their fields.

“Adding a podcast to our already successful group of digital channels is very exciting, and is another way to help Queenslanders improve their health and wellbeing.”

 




Please login with linkedin to comment

Elise Meakin My Amazing Body Queensland Health

Latest News

Tara Ford To Serve On Titanium Jury At Cannes Lions
  • Advertising

Tara Ford To Serve On Titanium Jury At Cannes Lions

Tara Ford, chief creative officer of The Monkeys and Accenture Song, is set to serve on the Titanium jury at this year’s Cannes Lions International Festival of Creativity. The Aussie adland legend said that she “can’t wait” to join the panel of judges and that the Award was particularly close to her heart. “Titanium is […]

“Be Like A Skunk At A Garden Party”: Author Patrick Radden Keefe On Investigating Pharma
  • Marketing

“Be Like A Skunk At A Garden Party”: Author Patrick Radden Keefe On Investigating Pharma

Patrick Radden Keefe (pictured), author of global bestseller, Empire of Pain, talked to B&T‘s Nancy Hromin at the Samsung Jaipur Literary Festival about reputation laundering, aggressive marketing strategies and the privilege of still being able to practice pure journalism and be paid for it. Keefe’s in-depth reporting in publications such as The New Yorker and […]