Nine’s Racy Love Island Promo Raises Eyebrows In Kid-Friendly Prime Time

Nine’s Racy Love Island Promo Raises Eyebrows In Kid-Friendly Prime Time
SHARE
THIS



Viewers to Sunday’s episode of The Voice got a rather raunchy shock when host broadcaster Nine began airing promos for its new M-rated dating show Love Island.

The minute-long promo featured actual Love Island contestants in various states of undress, taking about infidelity, while another confessed her “fantasy man was one that came home sweaty and was ready for a throwdown”.

B&T has sought clarification from Nine on the “throwdown” comment, however, the network politely declined the opportunity. Check out the saucy promo below:

Yesterday, Twitter uses lambasted Nine for showing the promo during The Voice which attracts primarily families and children. Love Island will be shown on Nine’s catch-up channels 9GO! and 9Now due to the salacious nature of its content.

Comments to Twitter said the promo was not appropriate viewing for kids watching The Voice while others derided the coming dating show as “smutty” and “shallower than a pot hole puddle”. Others complained about the all-blonde, all-Anglo cast. Check out some of the social media rage below:

Screen Shot 2018-05-22 at 9.58.58 am

Screen Shot 2018-05-22 at 9.59.28 am

 

 

Please login with linkedin to comment

Channel Nine Love Island The Voice

Latest News

Eyeota Enhances Reach And Targeting Precision For RDA Research
  • Marketing

Eyeota Enhances Reach And Targeting Precision For RDA Research

Leading Australian market research data brand, RDA Research, provides actionable consumer intelligence to help businesses inform decision making and growth strategies. RDA Research wanted to make its unique consumer data available for addressable digital targeting and required a data onboarding partner to help activate their data in an online environment.

Enthral Strengthens Journalistic DNA By Hiring Channel 7 Reporter Sean Sowerby
  • Media

Enthral Strengthens Journalistic DNA By Hiring Channel 7 Reporter Sean Sowerby

Storytelling agency Enthral has appointed Channel 7 reporter and sports presenter Sean Sowerby as its new senior PR and content manager in Melbourne. Sowerby (pictured) started his award-winning career at 3AW before spending more than 15 years in television. Enthral founder and manager director, Cameron Smith, spoke of the significance of Sowerby joining the agency. […]

Blis Puts Its CEO In The Desert In Clever New “Data Drought” Ad
  • Campaigns
  • Technology

Blis Puts Its CEO In The Desert In Clever New “Data Drought” Ad

Ever since Google first announced it would be getting rid of third-party cookies on Chrome, digital advertising businesses have been actively sharing their plans for life after cookies. And now programmatic advertising company Blis might have come up with the most creative way to get the message across, in a new video which sees company […]

Agency Icon Sweeps The SABRE Awards
  • Marketing
  • Media

Agency Icon Sweeps The SABRE Awards

Integrated Melbourne agency Icon has taken top honours in the 2021 SABRE Awards, winning the coveted Australasian Consultancy of the Year for 2021 along with a host of category and craft awards. Icon led a large field of Australian agencies with a total of three major and seven minor awards, including gold in the cause-related […]

Former Agency Execs Launch Car Service Summon
  • Marketing
  • Media

Former Agency Execs Launch Car Service Summon

Former agency executives Tim O’Neill and Tim Fouhy have launched the auto technology startup Summon. Australia’s first full e-commerce service for prestige cars. O’Neill and Fouhy both founded Reactive, a digital agency, which was bought by Accenture in 2016. Following the deal, O’Neill and Fouhy ended up leading the company’s digital marketing arm, Accenture Interactive before […]