Miller Lite Skewers The Office Christmas Bash In Excruciating Campaign
The horror that is the office work Christmas party continues to be a major theme for agencies leading up to this year’s festive period.
As reported on B&T last week, lux fashion brand Gucci had a stab at the office Chrissie bash in its surprisingly fun and retro piece of work. Check it out here.
Now US beer brand Miller Lite is playing a similar card, suggesting the only good thing to come out of the global pandemic is that none of us have to suffer the annual work Christmas party with equally disinterested colleagues.
The ad’s the work of DDB Chicago and San Francisco and plays out like people are stuck in time.
Commenting on the work, Courtney Carter Dugan, Miller Lite’s brand’s activation manager, said: “With many companies nixing the traditional holiday party, we’re focused on the silver lining – more time with a few real friends, which is what Miller Time is all about.
“Not having to make awkward small talk or being forced to take photo-booth pictures with co-workers is a holiday gift in and of itself,” she said.
Check out the spot below:
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