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Reading: MAXMEDIALAB Expands Luxury Media Offering & Joins IMAA
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B&T > Advertising > MAXMEDIALAB Expands Luxury Media Offering & Joins IMAA
Advertising

MAXMEDIALAB Expands Luxury Media Offering & Joins IMAA

Staff Writers
Published on: 11th November 2024 at 9:46 AM
Edited by Staff Writers
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MAXMEDIALAB, a luxury and premium media agency since 2011, has appointed several new roles within its team. The agency has recently joined the Independent Media Agencies of Australia (IMAA).

MAXMEDIALAB proudly represents an extensive portfolio of leading global brands including Hermès, Ralph Lauren, Audemars Piguet, Giorgio Armani and Emporio Armani, and Dolce&Gabbana Beauty, with recent new appointments including Dwayne Johnson’s Teremana Tequila and La Prairie.

“MAXMEDIALAB is constantly seeking evolution across all aspects of business, we are thrilled to join the IMAA, and it is a testament to what we deliver as a full-service agency,” said Lynette Phillips, CEO and founder, MAXMEDIALAB.

“It is an absolute privilege to orchestrate media campaigns that cut through the advertising clutter for some of the world’s most influential and luxurious brands. Joining the IMAA was a clear next step in our multifaceted approach,” added Ruby Gillard, media director, MAXMEDIALAB.

“On behalf of the IMAA, we would like to welcome MAXMEDIALAB as our newest member. The strong growth of the agency, with the world’s leading luxury brands choosing to work with MAXMEDIALAB, is a further demonstration of the power and expertise in the indie sector. We look forward to Lynette and the team’s contribution to the IMAA and sharing the benefits of being a member of our united and growing industry body,” said Sam Buchanan, CEO, IMAA.

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TAGGED: imaa, Independent Media Agencies of Australia, MAXMEDIALAB
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Fredrika Stigell
By Fredrika Stigell
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Fredrika Stigell is a journalist at B&T with a focus on all things culture. Fredrika is also completing a Master of Archaeology, focusing on Indigenous rock art and historical artefacts in Kakadu National Park. Previously, she worked at a heritage company helping to organise storage collections for Sydney historical artefacts. Fredrika majored in English during her Bachelor's and is an avid reader with a particular interest in 19th and 20th century literary fiction.

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