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B&T > Media > LeBron James, A One Man Brand
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LeBron James, A One Man Brand

Staff Writers
Published on: 10th July 2014 at 10:38 AM
Staff Writers
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If LeBron James Returns To Cleveland, Cavaliers Tickets Could Be Most Expensive In NBA.

Momentum is building for a LeBron James homecoming. The four-time MVP hasn’t made any public statements, but reports indicate it’s possible he’ll leave the Miami Heat for the Cleveland Cavaliers.

The impact a LeBron James return would have on ticket prices for home games on the Cavaliers schedule would be profound. So big, in fact, that it could catapult the Quicken Loans Arena, the home of the Cavs, to the top of the list of most expensive basketball venues for the 2014-15 season.

Prices for Cavaliers tickets have plummeted since the King left in the wake of the “The Decision” in 2010. In his final season with the Cleveland, LeBron and the Cavs made it all the way to the Eastern Conference Finals and had an average price of $195 for that campaign, according to data from TiqIQ. The next year, prices plummeted to an average price of $51.

Despite a strong young core that includes Kyrie Irving, prices have not come anywhere close to returning to LeBron-era levels.

For the full story by Jesse Lawrence, click here.

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TAGGED: brand new media, Simon Joyce, SOCiETY, ticket prices
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Staff Writers
By Staff Writers
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Staff Writers represent B&T's team of award-winning reporters. Here, you'll find articles crafted with industry experience spanning over 50 years. Our team of specialists brings together a wealth of knowledge and a commitment to delivering insightful, topical, and breaking news. With a deep understanding of advertising and media, our Staff Writers are dedicated to providing industry-leading analysis and reporting, both shaping the conversation and setting the benchmark for excellence.

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