Initiative Crowned Top Performing Media Agency For June’s Record Month
IPG’s Initiative has been crowned R3’s best performing agency for new media wins for the month of June.
Initiative climbed 15 spots from the month previous with some seriously huge wins that included IAG, Afterpay and Quest Apartments.
OMD once again took second spot, Publicis’ Spark Foundry relinquished top spot for third, PHD took fourth after snaring Google’s media and Trio took fifth after winning PepsiCo.
R3’s latest results come on the same day that SMI Data released its latest figures showing ad spends for the month of June were the best since it started keeping records. Read B&T’s reporting of that news here.
And check out R3’s top 20 best performing media agencies for the month of June below:
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