“Sh*thole” Nations Turn Trump’s Nastiness Into Cheeky New Tourist Campaigns

“Sh*thole” Nations Turn Trump’s Nastiness Into Cheeky New Tourist Campaigns

When President Trump allegedly called African nations and the Caribbean country Haiti “shitholes” last week the condemnation was as loud as it was universal.

However, some of the slurred nations are having none of it, turning the unsavoury jibe into new and very clever tourist campaigns.

Both Haiti and the African nation of Namibia have turned the President’s words against him in an attempt to lure more American tourists to each one’s respective “shithole” countries.

Haitian national Fabien Dodard, a creative at the US agency Parkour Studios, has created a GoFundMe campaign to raise money for his #LoveHaiti outdoor campaign that attempts to promote Haiti as a tourist destination to Americans.

Dodard has the creative ready to go and just needs the funds to turn his clever stunt into a reality.

Speaking on the campaign, Dodard told the US industry site AdWeek: “At first it felt like my country and all its citizens were being bullied. Further along, I started to realize the extent of just how damaging this could be for our country from an image/brand perspective, given the fact that this whole thing got so much press. It infuriated me.”

Check out some of Dodard’s very cool designs below:



Meanwhile, Namibian tourism has used the “shithole” comments in a witty new YouTube video that’s wonderfully narrated by a Trump impersonator.  The short video advertises all the country’s “shithole” features and declares Namibia is “one of the best shithole countries out there”. Check it out below:

Please login with linkedin to comment

advertising campaigns donald trump

Latest News

AFR Remya Ramesh head of digital experience at Coles for BOSS Young Executive of the Year  Wednesday 16th June 2021 Photo by Eamon Gallagher
  • Media

AFR BOSS Names Winners Of 2021 Boss Young Executives Awards

In a year where ‘business as usual’ is anything but, AFR BOSS reveals six of Australia’s most inspirational and outstanding young leaders who excelled during the pandemic. The six have been crowned the 2021 BOSS Young Executives in the prestigious awards program, now in its 18th year. Run in conjunction with global leadership consulting firm […]

QMS Renews Contract With Manboom
  • Marketing

QMS Renews Contract With Manboom

On first inspection, B&T was hoping to bring you some manboobs news here. But as you'll see, it's a girdle-free read.

Marketing strategy on digital mobile platform - cross-device tracking programmatic advertising and multi targeting with laptop and mobile phone gadgets.
  • Technology

Index Exchange And MediaMath Join The Human Collective

HUMAN Security (formerly White Ops) today announced two new founding Human Collective members: Index Exchange and MediaMath. Together they participated in thought-provoking panel discussions during the recent IAB Tech Lab CTV & Video Advertising: Growing with Standards virtual event where they emphasized how important it is to work together in the fight against fraud on […]

by B&T Magazine

B&T Magazine
SCA Appoints Cathrine McVeigh To Head Of Audio Production And Operations
  • Media

SCA Appoints Cathrine McVeigh To Head Of Audio Production And Operations

SCA has announced the appointment of Cathrine McVeigh to head of audio production and operations. She will be part of the content leadership team. In the newly created role, McVeigh will oversee the creation of SCA’s new audio production and content operations hub and lead a combined team across the country to deliver a rapidly […]