GHO Sydney Appoints Shruti Rai To Strategy Director

GHO Sydney Appoints Shruti Rai To Strategy Director
B&T Magazine
Edited by B&T Magazine

Design Agency, GHO Sydney has announced it has hired Shruti Rai as strategy director.

Rai was previously head of product at startup Greener. She has held senior positions at R/GA Sydney and Adrenalin Media.

Rai has used design thinking on impactful, award-winning work for clients like Toyota, Telstra, Cochlear, Disney+, Nike, Google, Unicef and Samsung, as well as advising startups, with a focus on EdTech and CleanTech.

James Legge, the strategy partner at GHO, said:  “As we continue to strengthen our offering across the entire brand experience, Shruti brings a powerful skillset to the agency.

“She’ll be an invaluable addition to the team in helping clients navigate uncertainty, both in the marketplace and their own organisations.”

Newly appointed, Rai, said: “We know that Covid has dramatically accelerated digital transformation, so I’m excited to partner with our clients to help capitalise on this rapid transition.

“As a company that’s rethinking the role that agencies can play, GHO provides the perfect opportunity to contribute my experience in designing, building and shipping user-centric products and services.“

Eithne McSwiney, managing director at GHO, said: “Having worked with us previously, we know that Shruti fits our philosophy of ‘Life’s short, work with people you like!’.

“We’re delighted that she’s joining us full-time, and we know what a fantastic contribution she’ll make to our clients’ businesses.”

GHO Sydney is a brand and experience design agency that works with a diverse range of clients, including Adobe, Allianz, Aware Super, Breville, CommBank, CommSec, Family Planning NSW, PetSure, and Schroders. Recent wins include Exchange for Change and Diabetes Australia.

Please login with linkedin to comment

GHO Sydney James Leggs Shruti Rai

Latest News

Sydney Comedy Festival: Taking The City & Social Media By Storm
  • Media

Sydney Comedy Festival: Taking The City & Social Media By Storm

Sydney Comedy Festival 2024 is live and ready to rumble, showing the best of international and homegrown talent at a host of venues around town. As usual, it’s hot on the heels of its big sister, the giant that is the Melbourne International Comedy Festival, picking up some acts as they continue on their own […]

Global Marketers Descend For AANA’s RESET For Growth
  • Advertising

Global Marketers Descend For AANA’s RESET For Growth

The Australian Association of National Advertisers (AANA) has announced the final epic lineup of local and global marketing powerhouses for RESET for Growth 2024. Lead image: Josh Faulks, chief executive officer, AANA  Back in 2000, a woman with no business experience opened her first juice bar in Adelaide. The idea was brilliantly simple: make healthy […]