Everything You Need To Know About Apple’s “Biggest Leap Forward” iPhone 8

Everything You Need To Know About Apple’s “Biggest Leap Forward” iPhone 8

Apple has this morning unveiled its brand new iPhone 8 alongside an additional whizz-bang model known as the X (pronounced ‘ten’ and named after the iPhone’s 10th birthday).

The new handsets were unveiled by Apple’s vice president of worldwide marketing, Phil Schiller (in photo), at the company’s Silicon Valley headquarters and, due to so many leaks beforehand, much had already been revealed in the media prior to the launch.

image

This morning’s announcement included news of the new iPhone 8 and 8 Plus, the premium X model, a new 4G Apple Watch and new 4K streaming on Apple TV.

Apple CEO Tim Cook has called the new models “the biggest leap forward since the original iPhone”.

8940246-3x2-700x467

Here’s all the details from this morning’s announcement:

  • The iPhone 8 and iPhone 8 Plus are basically the normal yearly updates we’ve come to expect from Apple. They will be available to order from September 22nd.
  • You can pre-order the iPhone X from October 23 from Apple’s website. It will hit retail stores on November 3.
  • The iPhone 8 will be available in 64GB and 256GB for $1,079 and $1,229 respectively.
  • The X, that comes in silver and space grey, will reportedly retail in Australia for $1,579 for the base model, while the 256GB version will cost $1,829.
  • And the rumours are true – the home button is gone and the new iPhones now use face recognition to unlock the phones.
  • Apple says the phone will still be able to recognise you if you wear a hat, put on glasses or grow a beard. And, the company says it’s virtually unhackable, with only a one in one million chance someone could get into your phone that’s not you.
  • None of the phones have a headphone jack, just like the 7 model.
  • The iPhone X has a large 5.8-inch display that takes up almost its entire front.
  • The X comes with a completely redesigned screen that uses an organic light-emitting diode (OLED) display – a first for Apple. The screen takes up almost the entire front of the phone, which also has a glass back.
  • Wallpapers are immersive, and colours pop thanks to the phone’s OLED screen.
  • There’s an infrared camera and a flood illuminator which shines light onto an owner’s face for the phone’s Face ID facial recognition system, a proximity sensor, an ambient light sensor, a speaker, a microphone, a 7-megapixel standard camera, and an infrared dot projector, which is also used for Face ID.
  • The iPhone X’s dual-camera camera system isn’t too different from that on the iPhone 8 Plus, except for its vertical orientation.
  • Apple claims it is the strongest iPhone to date and is also water resistant.

 




Please login with linkedin to comment

Apple iPhone 8

Latest News

Scroll Media Recruits Costa Panagos From Twitch
  • Advertising

Scroll Media Recruits Costa Panagos From Twitch

Digital publisher network Scroll Media has employed ex-Amazon Twitch gaming executive Costa Panagos (lead image) to strengthen its Scroll Gaming capability. Panagos is highly experienced in game advertising and media sales professional with two years in account management at Twitch and three years in media sales at News Corp, so will bring his extensive media agency […]

Year13, Microsoft & KPMG Australia Launch AI Course For Gen Zs
  • Technology

Year13, Microsoft & KPMG Australia Launch AI Course For Gen Zs

School-leaver service Year13 has launched a new Artificial Intelligence course to upskill young people in AI, made in collaboration with Microsoft and KPMG, at an event to rally industry support behind youth AI fluency. The free online course AI Amplified which is part of Year13’s Academy aims to provide all young people with the opportunity […]

General Motors Snares Heath Walker From Scania
  • Advertising

General Motors Snares Heath Walker From Scania

General Motors has announced the appointment of Heath Walker (lead image) as the new marketing director for GM Australia and New Zealand, effective April 23, 2024. Walker brings a wealth of marketing and communications experience gained from working across various industries, including IT, sporting, and auto – notably Tesla, Nissan and most recently, Scania in […]