Foxtel’s new reality show The Recruit (which follows 12 amateur footy players chasing an AFL contract) is headed to the Victorian Supreme Court after it was alleged the pay TV provider stole the concept for the show.
And in more bad news for Eddie McGuire, he’s also been embroiled in the case as it was his production company, McGuire Media, that produced the series.
News Limited press is reporting that former Victorian League Player Stephen Parsons is suing Foxtel and McGuire Media because he believes the concept of The Recruit was his and he says he pitched it to a number of networks and the AFL as far back as 2006.
Parsons alleges both Seven and Nine passed on the show a decade a go before Foxtel approved it for production, however, it never went ahead.
In court documents, Parsons says he presented the idea to McGuire Media’s CEO Cos Cardone in a meeting in 2011.
Parsons registered The Recruit trademark in 2006 but it lapsed the following year. The case will go to court on August 12.
Leading Australian market research data brand, RDA Research, provides actionable consumer intelligence to help businesses inform decision making and growth strategies. RDA Research wanted to make its unique consumer data available for addressable digital targeting and required a data onboarding partner to help activate their data in an online environment.
Storytelling agency Enthral has appointed Channel 7 reporter and sports presenter Sean Sowerby as its new senior PR and content manager in Melbourne. Sowerby (pictured) started his award-winning career at 3AW before spending more than 15 years in television. Enthral founder and manager director, Cameron Smith, spoke of the significance of Sowerby joining the agency. […]
This week Nova’s Fitzy & Wippa are celebrating 10 years of their iconic radio show and plenty of famous faces have weighed in on the feat! For Fitzy & Wippa’s 10-year anniversary show they were joined by a bunch of special friends who shared their messages and favourite memories over the last decade. The guys […]
Ever since Google first announced it would be getting rid of third-party cookies on Chrome, digital advertising businesses have been actively sharing their plans for life after cookies. And now programmatic advertising company Blis might have come up with the most creative way to get the message across, in a new video which sees company […]
Integrated Melbourne agency Icon has taken top honours in the 2021 SABRE Awards, winning the coveted Australasian Consultancy of the Year for 2021 along with a host of category and craft awards. Icon led a large field of Australian agencies with a total of three major and seven minor awards, including gold in the cause-related […]
Former agency executives Tim O’Neill and Tim Fouhy have launched the auto technology startup Summon. Australia’s first full e-commerce service for prestige cars. O’Neill and Fouhy both founded Reactive, a digital agency, which was bought by Accenture in 2016. Following the deal, O’Neill and Fouhy ended up leading the company’s digital marketing arm, Accenture Interactive before […]