French car manufacturer Renault’s turned to animation to promote its new range of electric-powered vehicles.
The wonderful spot follows the tribulations of a humble postman whose noisy van wakes up a cranky dog every time he tries to deliver the mail.
However, a switch to Renault’s new-silent running electric van range changes his luck with the dog and the dog’s rather attractive owner.
The brilliantly animated ad is the work of Renault’s French creative agency The Loft Publicis Conseil, directed by Akama, produced by Wizz and animated by NKI. Check it out below:
https://www.youtube.com/watch?v=F_BmtyPF8ss
Commenting on the ad, Carine Gaillez, Renault’s global content and media director at Renault, said: “By developing a full-fledged and accessible electric vehicle range, Renault wants to make everyone’s lives better. This animated content is the best way to illustrate the reasons to believe in these innovative vehicles in an emotional way.
“We are proud to have developed with the Publicis Loft this universal, engaging story, for a timely event that matters in our audiences lives.”
